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Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia September 21-23, 2010. Our Team. Samantha Kennedy, MLS Keller Library Workel Business School. Liza Gamely, MS Executive Editor & Journal Publisher Redwood Press.
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Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel PhiladelphiaSeptember 21-23, 2010
Our Team Samantha Kennedy, MLS Keller Library Workel Business School Liza Gamely, MS Executive Editor & Journal Publisher Redwood Press Walter Pipp, MBA Chief Executive Officer Simmons Business Publications Wayne Wright, MBA, PhD Advisor & Independent Consultant Allison Hayward, PhD, MBA Academic Director & Professor Smart School of Business Aaron Adams MBA Student University of World Business Katherine Siegal-Smith, MBA Education Director International Business Professional Society Jason Bailland, MS VP Information Technology Write Publishers, Inc. Kate Hartley, PhD Director, Business Development Centgage Database Publishers Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010
Market Need Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010
Product Overview Curriculum development and delivery tool that enables faculty to easily create dynamic, interactive, and flexible course materials. It provides business students a personalized learning environment using familiar technology. electronic Personal Acquisition of Knowledge Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010
Product Overview—Features Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010 Content repository of top business content from a variety of sources Semantic search technology for selecting content iBook development interface for faculty or societies to create dynamic content with drag and drop technology Platform transformation engine (XML) Coursepack licensing for Institutions (optional) Learning Management System with dashboards for Instructor, Librarian and Student Collaboration/Social Networking Tools Feedback/Evaluation Tools Reporting Tools
Product Overview—Features iBook Features Simple design Platform agnostic Intuitive Dynamic Interactive eXtensible Scalable Portable Sync across devices Customizable
Market Need • Integrated, easy to use tool for curriculum development • Education that fits the life and learning style of students • New revenue opportunities for content • Streamlines content acquisition and management • Solutions ePak provides: • Smart Filtering: provides semantic layer to efficiently select coherent, relevant content for course curricula. • Convenience: provides a repository for organizing content regardless of media type. • Cost Controller: reduces costs for students and libraries while creating an opportunity for publishers with new content containers. • Flexible Learning: appeals to remote learners, experienced workers, young, digitally savvy, and social networkers Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010
Market Overview • Business Schools • Students | Faculty | Librarians | Content Producers | Authors • 2,400 US Institutions offering Business Administration • 567 Accredited Business Schools worldwide • 500 Professional Societies and Associations worldwide offering certifications • Future Markets: Corporation Training, Individuals and Other Academic Disciplines Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010
Market Overview Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010 • End-User Attributes • Technology dependent • Device independent media • Classroom or online learning • Multidisciplinary needs • Collaborative/social • Market Characteristics • Growing; new opportunities • Broad age demographics • Applicable in any learning situation
Market Overview—Stakeholder Benefits Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010 Faculty Students Libraries/Institutions Professional Societies Content Producers
Business Model Multiple revenue streams Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010 • Zero upfront fee for the institutions • Charge per course with tiers for number of students in the course • Growth year over year as more courses/students use the tool • Use ad based revenue • Job posting or career companies • Use student profile to provide targeted list to corporations • Revenue share with publishers based on adoption of their content • Revenue share with device manufacturers based on device adoption • Aids in accreditation and certification of institutions • Charge subscription fee for individuals to access ePak • Market ePak through United Nations
Competition LMS Content Producers App developers Social Networking Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010
Why Invest? 10X Return $10 Million 3 Years $100 Million Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010
Why Invest? Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010 • Scalable to other disciplines/markets • Lack of direct competition—first to market • Market open/ready • Advancing education; good of our future. • Partners aligned
Faculty Content Producers Students Professional Societies Librarians Thank you! Society for Scholarly Publishing IN Conference Imagining the “Dream E-Tool” for Education and Training Sofitel Philadelphia, September 21-23, 2010