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4 Basic Principles of Web Design

Here we will explore the basic web design principles that you should know and follow, which will make your website aesthetically pleasing, easy to use, engaging, and effective.

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4 Basic Principles of Web Design

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  1. 4 Basic Principles of Web Design When web designers work on a website, they incorporate not just those elements that how good it looks, but also function (how easy is it to use). Infect an effective web design is judged by the users of the website and not the website owners. So, how do you make sure, that your website appealing enough? How do you get the users to stay? The answer is – through an engaging web design.

  2. Below we will explore the basic web design principles to know and follow that will make your website aesthetically pleasing, easy to use, engaging, and effective. 1.Typography The text is always one of the most crucial elements of the website to engage user and more essential for SEO because search engine crawlers understand content data perfectly. Along with the use of keywords, meta-data, and other SEO-sensitive characteristics, you should take care of making your typography visually attractive and readable for users, not the machines. Serif fonts are generally preferred for headlines because they are difficult to read at small sizes. Whereas modern sans-serif fonts as Arial, Helvetica etc, are considered easier to read, so they’re often using for the body text. You should select proper combinations of fonts for body text, headlines, buttons and other design elements. And select proper size and color for your website fonts to make them readable on different screen sizes. 2.Hierarchy Visual hierarchy is one of the most important principles behind good web design. It is about signaling to readers, where to begin and where to end. Certain parts of your website are more important than others (forms, calls to action, value proposition etc), and you want those to get more attention than the less important parts. You can maintain Hierarchy not only from size. You can use different color in term of prioritizing the content for example, Amazon makes the ‘Add to cart’ call to action button more prominent by using color.

  3. 3.Color & Image Another basic principle for a good website is the use of Color. You should properly select colors for your website’s color palette to create a proper atmosphere and get a proper impact on your visitors. Complementary colors create balance and harmony and help to enhance user experience. Same as Image, do you know that the human mind perceives and processes images a lot faster than text? Well, it is thus a good idea to choose the right images for your website, which can help with brand positioning and connect with your target audience. Also use infographics, graphics and videos as these can be much more effective at communicating your ideas much faster than any text Hence, with the use of contrasting colors for background, text and images, the impact will be much greater. 4.Mobile-friendliness Today responsive web designing is one of the basic principles. A website can’t be effective if it is not adaptable for different screens such as smartphones, desktop or tablets. The idea is simple: you either have a responsive design that helps users browse your website from their mobile devices, or lose. Make your website beautiful and with a great usability, and more effective, by simply keeping these basic principles in mind. Do you have a website that needs reviewing or optimizing? Or perhaps, you are planning to design a new fully functional website? Feel free to review Menomonie web design organization, helped many businesses by creating websites that are more innovative and professional than competitors.

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