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The internet and new technologies

The internet and new technologies

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The internet and new technologies

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  1. The internet and new technologies

  2. Google Chrome Facts about Google:

  3. SearchGoogle Web SearchGoogle Blog SearchGoogle News Google Health Google Book Search Scholar Google FinanceGoogle MapsGoogle ImagesGoogle VideoGoogle EarthGoogle SkyGoog-411Google AlertsGoogle Patent SearchGoogle accelerator

  4. “Google's share of Internet searches is more than 60% in the USA -- about twice the combined total of Yahoo and Microsoft, according to ComScore MediaMetrix. And Google commands 78% of worldwide search advertising revenue, worth $11.5 billion a year. Yahoo has 11%, worth $1.6 billion.” • Jon Swartz and Byron Acohido, USA TODAY, February 4, 2008, p. 2B

  5. AdvertisingAdwords(runs targeted ads around Google's search) resultsAdsense(contextual linking service)DoubleclickFeedburner(feed and blog advertising network)Google Airwaves(automatically connects advertisers with radio stations)

  6. Advertising provides 99% of Google’s Revenue • “Today, only 5 to 10 percent of advertising budgets are spent online, even though most Americans now spend as much time on the Web as watching television.” • Lohr, Steve, International Herald Tribune, October 13, 2007, p. 19

  7. Personalization and organization IGoogle Google Notebook Google Custom Search Google Reader Google Translate

  8. Office Software (Google Apps) Google Docs Google Sites Google Calendar Google Desktop (search and personalize your computer) Google Glossary Sketchup 3-D form creation (@Last Software) Gapminder’s Trendalyzer Software: visualization graphics

  9. Communication Gmail Postini: email security and anti-spam service Google Talk Google Groups Orkut.com OpenSocial standard (which will link applications across major social-networking sites) Jaiku (microblog and connect with your friends. Post from the Web, by SMS, or from desktop clients. Add comments, use icons, link Webfeeds.) Dodgeball (social-networking software for mobile devices) Google Mobile Google SMS Google Maps Mobile Android operating system for mobile phones

  10. VideoYouTubeGoogle Video

  11. BlogsBloggerMeasure Map(A statistics and analytics package geared more towards blogs than other web sites)

  12. WikiKnolJotspot

  13. Photographic ImagingPicasaPanoramio(photo tagging and photo sharing site)VideogamesJASS Inc.

  14. Shopping and Electronic PaymentGoogle Product SearchGoogle CheckoutGoogle Payment CorporationAllpay(provides bill payment solutions including swipe cards Direct Debit Barcoding Internet Telephone and mobile phone bill payment solutions)

  15. AirwavesGoogle Spectrum Investments Inc.

  16. ComputationGoogle Code

  17. BrowsersCHROME

  18. Google Data Center, Oregon

  19. Google built 5 new datacenters in 2006 in the U.S., with an average of over 8,000 servers per datacenter. By June 2006 Google had an estimbated 550,000 servers worldwide.

  20. Google’s search goes out to sea

  21. Google is investing in orphaned cable networks

  22. Google is launching wireless ISP

  23. What does it mean?

  24. Google’s shares crested $747.24 in November, 2007 • Microsoft is worth $270 billion • Google is worth $160 billion. Microsoft’s software market, however, offers weaker growth prospects.

  25. Google Earnings Top $5.37 Billion in Revenue Q2 2008 • Google Search To Surpass Size of Microsoft Windows in 2009 “Google's search business will be larger and more profitable than the most profitable and legendary monopoly in history--Microsoft Windows. (Just Google's search business--that doesn't even include AdSense).”

  26. Evolution of a Mass Medium THREE STAGES OF MASS MEDIA • Novelty Stage • Entrepreneurial Stage • Mass Medium Stage

  27. Internet History: 1. Novelty Stage 1954

  28. Internet History: 1. Novelty Stage 1964

  29. Internet History: 1. Novelty Stage • Packet Switching/Leonard Kleinrock (1959-1962) (video)

  30. DISTRIBUTED NETWORK

  31. Internet History: 1. Novelty Stage • Packet Switching/Leonard Kleinrock (1959-1962) (video) • ARPANET • UNIX (video) • USENET (Video)

  32. Internet History: 2. Entrepreneurial Stage • National Science Foundation (NSF) uses the Internet to link Universities, researchers

  33. Internet History: 3. Mass MEDIA stage • 1992: CERN labs the world's largest particle physics laboratory

  34. Technology Transfer at CERN

  35. Tim Berners Lee/CERN

  36. 1992: lee invents HTML Hyper Text Mark Up Language

  37. Internet History: • 1993: Mosaic =first image-based Internet browser

  38. Internet History: • 1994: Netscape

  39. Internet History: • 1995: Internet Explorer

  40. Internet History: • 1995: Internet Explorer

  41. In 1994, a mere 3 million people were connected to the Internet. By 1995: 24 million were connected. The Internet had become a mass medium