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Content And Context - Good content builds the face of the organization - from blog posts to bylines from webinars to tweets. PR professionals know when, why and how best to send the message. Log on http://tellemgrodypr.com/
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Why PR Is Important For Your Business www.tellemgrodypr.com
Though everyone knows the term public relations (PR), not everyone understands what it means. PR is the act of maintaining, fostering and improving relations between people and your business. Here, we’ll look at a few of the reasons why PR is so important. www.tellemgrodypr.com
Promote Brand Values – The core function of PR is to help build trust and credibility with groups that are important to your organization. A strong PR campaign creates a recognizable message across multiple media platforms. • 2. Cost-effective - PR is the most economical way to communicate with a large audience in comparison with the use of advertising or marketing. It doesn’t cost a great deal to distribute a press release, develop a social presence, or conduct a press event. www.tellemgrodypr.com
3. In The Social Universe, Messaging Is Key – Today, social media is a good place to communicate a company’s key messages. Instead of sending a message to just your local audience, businesses can now communicate globally. • 4. Helps Manage Reputation – Reputation is a top-level concern for every business. Crises can happen anytime. Then, media connections can help you to repair any brand damage through a coordinated PR campaign. www.tellemgrodypr.com
5. Crisis Is Chronic – Recent years have shown us how important effective crisis management is. Having a person specifically trained in crisis management tactics can help you manage negativity as it happens. • 6. The Media Is Alive And Kicking - Media remains the major influencer of public opinion. A PR agencysupervises general activities, prepares and distributes press information and is responsible for helping companies achieve maximum exposure and build credibility. www.tellemgrodypr.com
7.Content And Context - Good content builds the face of the organization - from blog posts to bylines from webinars to tweets. PR professionals know when, why and how best to send the message. www.tellemgrodypr.com
Tellem Grody Public Relations, Inc 30745 Pacific Coast Highway, Ste.243 Malibu, CA 90265 (310) 313-3444