1 / 12

4 Things You Should Know Before Buying Promotional Bags

Buying a promotional bag? Or a custom bag? Ask yourself these 4 questions before you forget something really important!

ShopletPromos
Télécharger la présentation

4 Things You Should Know Before Buying Promotional Bags

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. 4 Things You Should Know Before Buying a Promotional Bag Presented by Shoplet Promos

  2. Your company wants promotional bags… now what? • Ask yourself 4 questionsbefore making any decisions!

  3. 4 questions... • Who is your recipient? • What is your budget? • What type of bag should I buy? • Is there anything extra to think about? • (colors, accessories, extras, etc.)

  4. Who is your recipient? • Target Market • A certain type of bag may be more useful to a specific demographic. If your target market is corporate professionals, aged 45-60, you shouldn’t give out custom backpacks! • If your brand’s target market isn’t likely to use the bag, it may actually be hurtful to put your logo on it. It could dilute your brand and confuse consumers

  5. Target Market • So, who will wear it? • Young professionals? • Athletes? Teams? • Employees? • Blue collar workers? • Important to know, they may require different types of bags

  6. Budget and Goals • What is your overall budget? • What are your goals?

  7. Budget • With dozens of Promotional Custom Bag options, your budget is KEY • Cost effective bags will allow you to purchase more shirts with your budget – leading to more people wearing your logo and more impressions • High quality bags may be kept longer by recipient. A satisfied customer will lead to an increase in brand awareness and brand loyalty

  8. Goals • Quality vs. Quantity • Higher reach? Want as many people to recognize your logo as possible? Go for Quantity • Increase brand loyalty? Impress at a Trade Show? Go for Quality • The correct answer: it depends and it’s most likely a combination of both strategies VS.

  9. Styles • The fun part! • Choosing what style to purchase! • Custom Tote Bag • Custom Messenger Bag • Custom Duffle • Custom Backpack • Drawstring Backpack

  10. Colors • Unlike a clothing line, you can’t offer different color options • Does it compliment your logo design? • Does it fit within your brand colors?

  11. Overview • 3 Things To Focus On • Who is your recipient? • TARGET MARKET • WHAT DO THEY WANT • What is your budget? • QUALITY vs. QUANTITY • RIGHT BALANCE • What style should you buy? • COLORS, TYPE OF BAG

  12. Presented by Shoplet Promos

More Related