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Instagram Feed VS Instagram Stories

Instagram has released dozens of new tools for businesses - Instagram posts, new ways to drive traffic from Instagram stories and video platform like IGTV.

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Instagram Feed VS Instagram Stories

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  1. Back in 2010, when Instagram first came onto the scene, it was just like every  other social platform; loaded with selfies, pets, and food posts.    Quick forward into 2019 and the transformation of Instagram from a simple  picture sharing app to a full-on marketing platform is almost complete.    Only look at some of the newest additions to the platform!    Instagram has launched hundreds of new business tools including predictive  analytics, Instagram shoppable content, new ways to drive traffic from  Instagram stories, and the latest digital video platform such as IGTV.    Since Instagram stories were published in August 2016, companies have been  getting a good return from using this device. On the other hand you just  want to know the difference between Instagram stories in the feed and  Instagram updates.   Lets immerse yourself in the Instagram Feed VS Instagram Story  discrepancies!     One of the most noticeable distinctions between the two is that each time  you post a feed, you publish a convincing story.     Instagram story helps your fans to view photos and videos that sometimes  don't make it to their page. It is a viewpoint audiences want to see, as it  provides the audience with a sense of openness.    That can also add a custom touch to the way you engage your audience.    At Instagram story you can show behind - the-scenes videos or Boomerangs  (a moving picture or GIF). It builds anticipation, and increases interaction on  your website, increasing awareness of the brand.    Use this to share the sales and discounts for your company. Seek to offer the  deals through your IG Stories instead of a mass email with coupons for your  business to see how this affects the sales to traffic on the website.    There is no need to include an lengthy chunk of text or captions for  Instagram posts, because of the amount of time it takes.   

  2.     Say there's an case, for example, and you want to feature it on your website,  but you're unsure how you can incorporate it into your feed flow. Instagram  stories are the ideal tool for getting this material included.    Instagram stories are a perfect way to open new channels to increase brand  awareness and engagement.    Perhaps better, they provide a range of apps to help keep the audience  involved.    Many people on social media only watch passively, but there are features in  Instagram Stories that help you get an action or verbal response out of them.  Those characteristics include:    ● Quiz Questions  ● Polls  ● Open-ended Questions  ● Links (if you have over 10,000 followers)     

  3.         On the other hand, Instagram feed is fixed, they don’t disappear.    Instagram feed is how people find you. Thanks to your photos and  videos, your Instagram account is searchable on Instagram.    People will search on Instagram when they’re looking for something  (example: wedding dress, vacations). They type hashtags and keywords  on Instagram.        This goes hand in hand with preparation, but you do have to think about the  fact that the first thing they see when a new follower hits your profile is your  update.  

  4.   It is important to put extra time & thought into that. For your images, you can  use the same editing style to give your feed a smooth and more consistent  flow, or use a color scheme.     Ultimately, this will make your feed more attractive to the eye.     Really, it's about discovering your own unique look and style feed so you can  start branding yourself.     Then people browse through Instagram posts to find what they are searching  for and your brand that appear in the search results.    Your posts stay longer than you Insta stories.    Instagram feed will range from sharing content of others (with permission of  course) to something that may be important to you and your followers.     So, you go there. If you've ever found yourself scratching your head  wondering what more- feed or story to use, then you need to be clear about  the two different approaches and their intent. Instagram these are two  entirely different devices.   

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