UNICEF South Africa, COVID-19 and Pandora's box
Active on-the-ground As COVID-19 hit our shores, UNICEF South Africa responded with the #LittleHandsMatter campaign. Thanks to generous donations and donor support, the initiative to build permanent group handwashing stations at schools in under-resourced communities took on a life of its own.
As lockdown levels left children unable to go to school, UNICEF South Africa realized they needed to upscale their response to fight the spread of the coronavirus. Once again, with donations from individuals and corporates, and partnering with the Department of Water and Sanitation, EaziWash #HandHygiene stations were installed in vulnerable communities and informal settlements across South Africa. But the need grew, and UNICEF South Africa’s #BucketsOfCare campaign was born - an initiative to reach 2000 families in need. To date, 151 families have benefited as the programme rolls out.
Active behind-the-scenes To ensure sustainability on-the-ground, UNICEF South Africa is actively involved behind-the-scenes in responding to COVD-19 humanitarian needs in all 9 provinces. Working with the Department of Basic Education, learners have had access to resources, educational content and lessons through radio, TV and the 2Enable online platform throughout the various lockdown levels.
Active on social media Social media platforms play a big role in awareness, public engagement and general transparency of a humanitarian organisation’s community involvement and commitment. UNICEF South Africa’s presence on Facebook, Instagram and Twitter ensure public buy-in and accountability. Partnering and interacting with the broader public in every campaign initiative is vital to UNICEF South Africa and is an opportunity to keep everyone up-to-date with what they are involved in - on-the-ground and behind-the-scenes. As COVID-19 statistics continue to impact the lives of children, families and communities, UNICEF South Africa is involved on the frontlines. But they cannot do it alone. Your help and donations go a long way in helping children in South Africa who need it most.
Learn more about UNICEF South Africa donations and how you can make an online donation.