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Golf North Wales Update 17 April 2007

Golf North Wales Forum 19 March 2013 The Quay Hotel Deganwy. Golf North Wales Update 17 April 2007. Chair - R H Wyn Williams TPNW Board Member Councillor, Gwynedd Council Abersoch Golf Club Member. Carole Startin Marketing & Events Executive TPNW/Golf North Wales Website.

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Golf North Wales Update 17 April 2007

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  1. Golf North Wales Forum 19 March 2013 The Quay Hotel Deganwy Golf North Wales Update 17 April 2007

  2. Chair - R H Wyn Williams TPNW Board Member Councillor, Gwynedd Council Abersoch Golf Club Member

  3. Carole Startin Marketing & Events Executive TPNW/Golf North Wales Website

  4. 2012 Golf North Wales Summary • TPNW Golf Budget remained static • Attendance at UK Golf Wales Shows • Continued optimisation of the website • Continued with the GNW Booking Line • Website updates

  5. Booking Line Summary 2012 Revenue 2012Golf clubs £ 56,560 Hotels £ 44,530 TOTAL £101,090  Total Revenue To DateGolf clubs £ 329,013.20          Hotels £266,718.78         TOTAL £595,731.98 Anglesey Golf Pass To Date Passes sold 2,037 Revenue £160,923 Golf North Wales Residual Spend 468 golfers @ £40 per person per night = £ 30,420 Golf North Wales Website Unique Visits 20,679 Website most visited pages on the site:- find a golf course - special offers & packages

  6. BRS Summary Online Tee Time Revenue • Since Launch £1,075,393Breakdown above by region: • Snowdonia Mountains & Coast £572,930Isle of Anglesey £ 11,394Coastal North Wales £459,799North Wales Borderlands £ 14,199 • GNW website revenue £ 17,071 BRS Players booked (from 29 countries) • BRS Number of bookings 19,250 • BRS Number of players 54,798 • 2012 club revenue £349,939

  7. BRS Summary v Golf Union BRS Golf North Wales BRS Clubs - bookings were very slightly up by less than 1% whereas the number of players and total revenue fell by 1.1%. BRS Rest of the UK - this trend is not reflected across the rest of the UK. On average BRS customers have seen a 14.9% increase in bookings and a 14.6% increase in revenue. Golf Union North Wales Members – revenue is down an average of -11% and the Rest of the UK Golf Union Members are down an average of -30%

  8. 2013 Marketing • Revamped website • Golf Wales stand distribution of brochure- Stand Partner at Wentworth/Royal Birkdale • Attendance at new Golf Show, Manchester • Support of the James Braid Trail supported by Visit Wales, Golf North Wales & Gwynedd Council • Golf Booking Line

  9. And finally..... We’ve gone social! Find Golf North Wales on twitter @golfnorthwales and send us your comments about today by tweeting and including the hashtag #gnw13 THANK YOU!

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