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Adventure North Wales

Adventure North Wales

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Adventure North Wales

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  1. Adventure North Wales Forum 2009 Adventure North Wales Content 2008 Overview 2009 Objectives 2009 Year to Date

  2. Adventure North Wales 2008 Performance 08 07 Revenue Figures £305k £292k Pax 1766 1582

  3. Adventure North Wales 2008 Marketing Review 40k Activity Only leaflets distributed Website 28k unique visitors 3 email newsletters sent to 5k Online Travel Pack

  4. Adventure North Wales Email – Dotmailer HTML & Text Reporting Automatic Unsubscribe

  5. Adventure North Wales

  6. Adventure North Wales Online Travel Pack Facility Easy access for all via internet 24/7 More people access website Cost savings

  7. Adventure North Wales Where is Adventure North Wales? Activity Providers 11 - 47 Accommodations 5 - 38 Website Google 5 Distribution Hotels/TIC/PR/RTP

  8. Adventure North Wales 2009 Objectives Increase Programme Increase Distribution

  9. Adventure North Wales Increase Programme Llŷn Peninsula Snowdonia Anglesey

  10. Adventure North Wales Increase Distribution Wrexham and Shropshire Railway PR Hotels Self Catering Cottages Website (without PPC)

  11. Adventure North Wales 10 Activity Challenge 10 Activities in a day Daily Post print & video Manchester Metro print Birmingham Post print Travelbite.co.uk web based travel channel Epoch Times Global New Channel web & print

  12. Adventure North Wales 10 Activity Challenge Arrive 20th White Lion Bala Beics Betws Mountain Bike TTA High Ropes Abseil Adventure Mountain Quad Bikes Canolfan Tryweryn Rafting CRC Buggies All Terrain Buggies Bog Dog MotoCross GYG Go Karting Bala Watersports Sailing Canadian Canoeing

  13. Adventure North Wales 2009 Promotions to Date Advert in North Wales Holiday Cottages 2 for 1 Jan & Feb Email Newsletter PRRed Mag/Daily Post/Sunday Mirror/Sunday Independent/ Virgin Media/Irish Times/Chester & Cheshire News Activity Only Leaflets

  14. Adventure North Wales 2009 to Date (1st Jan – 31st March) Website traffic up 23% Enquiries up 82% Bookings up 101% 08 – 44 Bookings 09 – 89 Bookings Revenue up 122% 08 – 39k 09 – 88k

  15. Adventure North Wales Paul Maung-Maung Cinnamon active