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The Haslett Management Group, Inc. specializes in providing comprehensive long-term care (LTC) solutions for small businesses and employers. In December, we identified opportunities for competitive pricing and coverage by analyzing market needs and collaborating with local employers. Our structured approach begins with identifying key contacts, developing effective marketing strategies, and managing the implementation process. We ensure that employers can leverage LTC benefits while maximizing tax deductions. Partner with us to enhance your business's long-term success and employee satisfaction.
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Delivering Long Term Care Solutions TheHaslett Management Group, Inc. www.HMGLTC.com
TheHaslett Management Group, Inc. What Happened?!? • Introduced to President of Local Employer 2nd week of December • Case already presented by competing agent • Identified competitive exposure • HMG provided plan comparison • Re-wrote applications with $52,000 of premium on January 2nd
TheHaslett Management Group, Inc. Where to Start • Identify the need • Build the infrastructure • Market your expertise • Manage the process
TheHaslett Management Group, Inc. Motivators Employer / Business • Maintain Status as Industry Leader • Provide Value Added to Key People • Reduction of Tax Obligation Executive • Recognition of Need and Desire for Coverage • Discounted Dollars at Work • Reduction of Tax Obligation Broker / Insurance Carrier • Recognized Commitment by Employer • Broker is Paid for Their Efforts • Deliver the Benefit to the Rest of the Firm
TheHaslett Management Group, Inc. Identify the Need • Small Business Market fastest growing segment of the LTC marketplace • Expands client base from agency • Builds long term profit center with built-in coverage additions • Provides access to financial relationship with employers
TheHaslett Management Group, Inc. Build the Infrastructure • Develop Expertise • Repetition Creates Ongoing Success • Marketing Program • Proposal Development • Field Assistance • Program Delivery • Billing Reconciliation and Plan Maintenance
TheHaslett Management Group, Inc. Market Your Expertise • Client Contact through existing contact • Request Executive Contact in charge of benefits • Have HMG contact executive to discuss LTC on behalf of agency • Provide Overview with request for meeting • Provide Field Assistance and Point-of Sale • Provide assistance with Marketing
TheHaslett Management Group, Inc. Manage the Process • Presentation Materials • LTC Overview • Supporting Documentation • Coverage Comparison • Pricing Analysis • Point of Sale • Initial Presentation • Teleconference • Negotiation of Offer • Enrollment
TheHaslett Management Group, Inc. Steps Toward Implementation Sample Timeline • Identify Key Contact • Client Contact • Development of Presentation • Scheduling of Meetings • Face-to-Face Visits • Open Case Management • Plan Implementation • Executive / Employee Enrollment • Billing Reconciliation • New Enrollees • Claims Administration April 2007 May 2007 June 2007 Summer 2007 Ongoing . . .
TheHaslett Management Group, Inc. Plan Implementation • Negotiation of Offer • Carrier Selection • Education Process • Scheduling of Meetings • One-on-One Enrollment • Benefit Delivery • Billing Administration
TheHaslett Management Group, Inc. Carrier Selection • Carrier Stability • Pricing Discounts • Underwriting Concessions • Enrollment Capabilities • Coverage Options • Billing Considerations • Specific Coverage Provisions • Product Platform
TheHaslett Management Group, Inc. Platform Considerations • Situs State • Policy Ownership • Underwriting Needs • Vesting • HIPAA • Compliance • Enrollment Support • Technology Capabilities • Plan Support • Account Executive
TheHaslett Management Group, Inc. Getting Started • Make the commitment to grow LTCi part of your practice • Leverage HMG expertise, relationships, and competence in multi-life LTC • Include LTC articles and post-card message to existing relationships • Offer multi-life educational seminar if needed • Contact clients and use Data Collector to identify business opportunities • Set appointments for now, plant seed for end of year, or renewal scheduling
TheHaslett Management Group, Inc. Key Concepts • Premiums tax deductible similar to health insurance • Can be offered on a discriminatory basis • Corporate resolution / health reimbursement plan documentation • Plans can provide golden handcuff and golden parachute • Coverage options can meet most employer goals
TheHaslett Management Group, Inc. Employer Paid Industries that May Surprise You……… • Food & Beverage Distributors • Credit Unions • Insurance Agencies • Funeral Services • Associations / Charities • Construction / Contracting • Security Companies • Restaurant Chains