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US Diagnostic Imaging Marketrack Project Introduction Presentation

Company Confidential. US Diagnostic Imaging Marketrack Project Introduction Presentation. Company Confidential. Table of Contents. Background Introduction & Methodology Sample 2Q 2008 Results About Millennium Research Group About Marketrack. 2. Project Background. Company Confidential.

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US Diagnostic Imaging Marketrack Project Introduction Presentation

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  1. Company Confidential US Diagnostic Imaging MarketrackProject Introduction Presentation

  2. Company Confidential Table of Contents • Background • Introduction & Methodology • Sample 2Q 2008 Results • About Millennium Research Group • About Marketrack 2

  3. ProjectBackground Company Confidential Background • Many imaging equipment manufacturers currently access good retrospective market data from a variety of sources, such as NEMA, but do not have the sources necessary to develop a forward-looking models and provide insights into large capital equipment purchases • MRG has developed a study which will track relevant quantitative and qualitative data points across US hospitals and diagnostic imaging centers (DIC’s) on an ongoing basis to become a leading database for hospital capital equipment purchases accessible to MRG’s clients 3

  4. Company Confidential Project Introduction Introduction & Objectives • The primary purpose of this study is to: • Evaluate the attitudes of radiology departments toward current and future economic and legislative trends • Capture information on future equipment purchases on an ongoing basis • This data will aid MRG’s clients in projecting imaging equipment purchases in US hospitals and DICs 4

  5. Company Confidential Methodology (1) Methodology • Each research period (quarter), MRG will conduct upwards of 150 interviews • Responses will be gathered from hospitals & DICs • Respondents will include: • Directors and Managers • Executives • Managers, Materials/Purchasing Managers, etc • In order to participate in the study, respondents must meet the following criteria : • Be involved in purchasing decisions • Be familiar with hospital financial status, reimbursement issues, and imaging budget(s) 5

  6. Company Confidential Methodology (2) • Quarterly Survey Collection • MRG will sample a stratified mix of hospitals and DICs every quarter based on • Geography • Bed size (Large, Medium, and Small hospitals) • Other hospital demographic information • Each quarter, a unique group of facilities/respondents will be surveyed, with the following approximate respondent stratification: **Diagnostic Imaging Centres targeted will have 20 or more employees. 6

  7. Company Confidential Table of Contents • Background • Introduction & Methodology • Sample 2Q 2008 Results • About Millennium Research Group • About Marketrack 7

  8. Company Confidential 2Q 2008 Sample Results Summary • 153 interviews were completed between April and June of 2008 • Respondents included: • 48 Diagnostic Imaging Centers • 15 Executives • 33 Directors and Managers • 105 Hospitals • 5 Executives • 61 Directors • 39 Managers, Materials/Purchasing Managers, etc. Geographic Breakdown, Segmented by Facility Size (as a % of Total) 8

  9. Company Confidential 2Q 2008 Sample Results Key Findings – Financial Health • Despite legislative measures that have decreased imaging reimbursement, most respondents indicated that their facility’s financial health was the “Same” or “Better Than” last year/last quarter • Similarly, more respondents expected imaging budgets to “Increase” rather than “Decrease” over the next quarter/year 9

  10. Company Confidential 2Q 2008 Sample Results Key Findings – Factors Affecting Financial Health • Reimbursement rates were most often cited as a factor that affected a facility’s financial health over the last quarter and/or last year Negative Factors Affecting Financial Health Q/Q Positive Factors Affecting Financial Health Q/Q 10

  11. Company Confidential 2Q 2008 Sample Results Key Findings – Factors Affecting Future Financial Health • Declining reimbursement rates will continue to squeeze imaging budgets over the next year, but possibly to a slightly lesser degree than over the next quarter • Over the coming year, imaging budgets will increase largely due to the need for new equipment as a result of aging current units Factors Affecting Imaging Budget Over the Next Year 11

  12. Company Confidential 2Q 2008 Sample Results Key Findings – Future Equipment Purchasing • Respondents provided information on quantity of imaging equipment to be purchased, information on preferred vendors, and time frame for equipment purchases as well as information on budget and purchasing status Reported Imaging System Purchases Over the Next 18 Months, by Modality and Facility Type 12

  13. Company Confidential 2Q 2008 Sample Results Key Findings – Future Equipment Purchasing (2) Reported Imaging System Purchases Over the Next 18 Months, by Month Preferred CT Manufacturer, by Facility Type 13

  14. Company Confidential Table of Contents • Background • Introduction & Methodology • Sample 2Q 2008 Results • About Millennium Research Group • About Marketrack 14

  15. Company Confidential About Millennium Research Group • Millennium Research Group (MRG) is the world’s leading provider of syndicated and customized medical market intelligence. • Founded by market researchers and strategy consultants, MRG is focused solely on the medical device and technology markets with the goal of improving the quality of research and business insight available to the industry. • MRG provides a global outlook on the medical market, with research conducted in over 100 countries. • With more full-time staff than any of its direct competitors, MRG conducts research around the clock and around the globe. MRG’s Market Coverage

  16. Company Confidential About Marketrack • Marketrack, a division of Millennium Research Group, gathers usage data from thousands of cath labs, operating rooms, surgery centers, and hospitals around the world on an ongoing basis. • Marketrack clients receive thousands of data points, including usage (units, revenue, and average selling price) and competitive data by manufacturer and brand as frequently as they like and as quickly as ten days after period-end. • Through Marketrack™, clients can easily determine their competitors’ market share and revenues, even before competitors know it themselves. Barbara Tassa Product Specialist, Marketrack T: (416) 364-7776 X173 E: btassa@mrg.net Dave Plow Manager, Hardware & GMT T: (416) 364-7776 X136 E:dplow@mrg.net

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