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Structured for Success. First, let’s make sure we understand what the SWAT Movement is all about. Our Mission. To Empower and Unite Youth to Resist and Expose Big Tobacco’s Lies while Changing Current Attitudes about Tobacco. Our Purpose.
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Structured for Success First, let’s make sure we understand what the SWAT Movement is all about.
Our Mission To Empower and Unite Youth to Resist and Expose Big Tobacco’s Lies while Changing Current Attitudes about Tobacco.
Our Purpose To raise awareness about tobacco industry marketing practices that target youth as replacement smokers.
Our Purpose To provide youth with opportunities for “real-life” learning experiences through mentoring, training, community assessment, and grassroots activism.
Operating Principles As adopted by SWAT leadership SWAT is not against the tobacco user. We are against the tobacco industry.
Operating Principles As adopted by SWAT leadership Empower us by helping us learn how to make decisions. Don’t make all of the decisions for us.
Operating Principles As adopted by SWAT leadership Recognize our need for teens to educate other teens on the influences of the tobacco industry.
Operating Principles As adopted by SWAT leadership www.okswat.com Give us resources for our members so we can mobilize against tobacco and bring awareness to our communities.
Operating Principles As adopted by SWAT leadership Encourage us to be innovative and help us to become activists through empowerment, knowledge, and skill building.
Operating Principles As adopted by SWAT leadership Be positive mentors.
Operating Principles As adopted by SWAT leadership Help us create partnerships among communities, schools, youth organizations, health organizations, and government.
Operating Principles As adopted by SWAT leadership Recognize our cultural diversity and maintain respect for our cultural traditions.
Operating Principles As adopted by SWAT leadership Recognize individual and community rights to make their own decisions within the framework of the program.
Operating Principles As adopted by SWAT leadership Recognize the need and be prepared to help us move as conditions change.
Youth Empowerment is the process by which SWAT youth become active participants in the planning and implementation of activities within their state and local communities.
Visible characteristics of youth empowerment include changes in attitudes and beliefs, as well as an increase of knowledge, skills and confidence to encourage change among others.
SWAT Stucture A Team Approach SWAT Teams Adult Partners - SWAT Headquarters (OTCP) Empower youth to expose Big Tobacco CX SWAT Staff SWAT Regional Coordinators CX Coordinators (County)
A team is a group of people with a commitment to one another, to the team, to a common goal, and to a common vision.
Advantages and Disadvantages to Working in a Team • More people means more ideas. • Teamwork is more efficient so you can accomplish more. • Each person has a role in a team. • Good teams can build good leaders. • Team decision-making takes longer. • Teams may have members who don’t always pull their weight. • Individuals could lose focus if there isn’t enough recognition.
SWAT Team • Has at least 2 youth, 6th grade through 12th, and an adult partner. • Meets regularly. • Develops and follows a plan of action. • Designs and conducts activities that follow the SWAT mission. • Submits Brag Sheet to Regional Coordinator or County Coordinator. See the AP Handbook for a complete description.
SWAT Adult Partners should: • Be trained in SQUADS. • Be available to work with youth at a time that is convenient for the youth. • Have the ability to educate, encourage, assist and model responsible ways to make changes for a healthier community. • Have the basic belief that young people have creative strategies and are capable of making a positive impact on their community. See the AP Handbook for a complete description.
Structured for Success • Members should start by hashing out a vision in line with the SWAT mission. • Make sure the concept of a team is absolutely clear. • Hash out regularly scheduled meeting times. • Establish team leadership.
Structured for Success The following, are tools to help your team and SWAT teams around the state.
Adult Partner Handbook • Contains information about the SWAT mission, operating principles, history and overview & youth empowerment. • Lists trainings and tools available to Adult Partners and SWAT youth.
Adult Partner Handbook • Details counter marketing, youth recruitment strategies, activism and SWAT activist interventions. • Summarizes the Master Settlement Agreement and the Smokeless Tobacco MSA.
Activity Guide • Several options of monthly activities. • Instructions provided for each. • Developed based on Best Practices. • Little or no cost at all.
Activity Guide • Guide was designed to unify efforts across the state. • Guide was designed to correspond with nationally recognized tobacco prevention holidays.
Team Activity Brag Sheet • Submitted to County Coordinators or Regional Coordinator. • Aids in reporting local SWAT activities. • Aids in assessing local team and/or Adult Partner training and/or resource needs.
Action Plan • The Rule of 3’s - An Action Plan is needed when: • The job has more than 3 steps • More than 3 people are needed • Planning occurs longer than 3 weeks
www. okswat.com • Internal tobacco industry document quotes and other tobacco facts. • Tools such as downloadable training materials, resources, and videos.
www. okswat.com • News and latest happenings. • Updates on SWAT events. • Contact Information for SWAT Regional Coordinators along with a map of the regions.
Lessons Learned • Involve members in joint planning for tasks that are doable and requires teamwork to accomplish. • Plan, Plan, Plan. Give yourself plenty of time. Written action plans are especially helpful. • Assign a task with a deadline to each person on the team. • The more a member is involved, the more ownership they will have.
Lessons Learned • Members like to do more than just talk. • Make sure the team is clear on the outcome and goals they want to achieve with their activities. • Membership tends to decline if the team doesn’t meet very often or do many activities.
Lessons Learned • It’s important to utilize the tobacco industry documents because it exposes the industry in their own words. • Sometimes you have to ask yourself, “how does this activity fit the mission?” • When in need ask for help!
Helpful Links kickbuttsday.org tobaccofreekids.org throughwithchew.com bucktobacco.org smokefreemovies.ucsf.edu/