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The Future of PR: Leading Through Business Diplomacy with Brad Staples

Join Brad Staples, President of International APCO Worldwide, as he explores the evolving role of public relations in the boardroom. Discover how professionals can leverage business diplomacy, advocate for corporate innovation, and integrate essential operational tools to thrive in a post-American world. This insightful discussion will equip PR practitioners with strategies to navigate the complexities of modern business dynamics and enhance their influence within organizations.

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The Future of PR: Leading Through Business Diplomacy with Brad Staples

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Presentation Transcript

  1. PR in the boardroom – What’s next? Brad Staples President, International APCO Worldwide

  2. What can we do as a profession?

  3. Lead through business diplomacy

  4. Be AdvocatesforCorporate Innovation and Integration

  5. LearntheOperationalTools of a Post American World

  6. PR in the boardroom – What’s next? Brad Staples President, International APCO Worldwide

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