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The Quaker Oats Company

The Quaker Oats Company. Presented by: Maria Cabarrus Scott Holmes Richard Ramos David Seid. Overview. History Leadership Products Financial performance Social responsibility Outlook and future goals. Ferdinand Schumacher. History. 1856 : Akron, OH.

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The Quaker Oats Company

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  1. The Quaker Oats Company Presented by: Maria Cabarrus Scott Holmes Richard Ramos David Seid

  2. Overview • History • Leadership • Products • Financial performance • Social responsibility • Outlook and future goals

  3. Ferdinand Schumacher History 1856 : Akron, OH 1901 : The Quaker Oats Co. 1877 : Ravenna, OH Henry Parsons Crowell

  4. A Few Highlights • 1983 – Gatorade acquired • 1987 – Brookstone divested • 1991 – Fisher-Price spun off • 1994 – Snapple acquired • 1997 – Snapple divested • 2001 – merger with PepsiCo, Inc.

  5. Leadership Robert S. Morrison Chairman, President and CEO

  6. Thirst Quencher • Gatorade • #1 sports beverage worldwide

  7. Athletes They Fuel

  8. Hot Cereals • Record high sales • 124-year-old brand

  9. Ready-to-eat Cereals

  10. On-the-go Snacks • Fastest growing • New flavors • Top-selling

  11. Golden Grain

  12. International • U.S. and Canada • Latin America • Europe and Asia/Pacific

  13. Another Great Year Source: The Quaker Oats Company 2000 Annual Report (page 18)

  14. 15% - 5% 6% 12% - 3% Financial Performance Annual Sales Source: The Quaker Oats Company 2000 Annual Report (page 25)

  15. International Sales Source: The Quaker Oats Company 2000 Annual Report (page 25)

  16. Mega-brand Sales $2.1 billion $1.4 billion Source: www.quakeroats.com

  17. Top U.S. Food & Beverage Companies in 2000 Source: Standard and Poor’s Industry Surveys (July 2001)

  18. How They Compare (In millions of dollars) Source: Standard and Poor’s Industry Surveys (July 2001)

  19. How They Compare Source: Standard and Poor’s Industry Surveys (July 2001)

  20. Social Responsibility • Literacy and education • Nutrition • Hunger relief

  21. Community Involvement

  22. Goal • Simplicity • Innovation • Passion

  23. A Winning Formula For Value Top-line Growth Profitable Growth Brand Building Cost Savings / Efficiency Innovation

  24. References • The Quaker Oats Company Annual Report 2000 • Standard and Poor’s Industry Survey (July 2001) • www.quakeroats.com • www.kraft.com

  25. Questions?

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