1 / 5

Introduction to Qualitative Research

Introduction to Qualitative Research. Dr. Michael Agnew, MacPherson Institute. What is qualitative research?. Qualitative research seeks to: Understand a given research problem or topic from the emic perspective Obtain culturally specific information about particular populations.

aschrader
Télécharger la présentation

Introduction to Qualitative Research

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Introduction to Qualitative Research Dr. Michael Agnew, MacPherson Institute

  2. What is qualitative research? • Qualitative research seeks to: • Understand a given research problem or topic from the emic perspective • Obtain culturally specific information about particular populations

  3. What is qualitative research? • Though they have some broad similarities, quantitative and qualitative research methods differ in their… • analytical objectives • the types of questions they pose • the forms of data they produce • and the degree of flexibility built into the study design

  4. What can we learn from qualitative research? • Value of qualitative research in its ability to provide complex textual descriptions of how people experience research topic • Effective in identifying intangible factors, such as social norms, gender roles, ethnicity and religion, that may influence research subjects’ perspectives • Bring a level of nuance to what are often complex social realities

  5. Qualitative data collection methods • The three most common data collection methods in qualitative research are: • Participant Observation: ideal for collecting data on behaviour/phenomena in their usual contexts • Interviews: optimal for collecting data on personal histories, perspectives, and experiences • Focus Groups: effective in eliciting data on the perspectives of a group, generating broad overviews about a shared concern or experience

More Related