CELEBRATE NATIONAL VOTER REGISTRATION DAY!

1. CELEBRATE NATIONAL VOTER REGISTRATION DAY! Presented by

2. About NONPROFIT VOTE Founded in 2005, Nonprofit VOTE partners with America's nonprofits to help the people they serve participate and vote. We are a leading source of nonpartisan training, materials and other resources for nonprofits doing voter engagement work. Find out more about our mission and partners on our site at www.nonprofitvote.org About

3. Today’s presenters Who Maggie Duncan Elections Program Manager, League of Women Voters Jimmy Hernandez Communications Director, VotoLatino

4. agenda • What is National Voter Registration Day • What will the day look like? • How to get involved • Support for participants Agenda

5. What is NVRD? • The Challenge and Opportunity of Voter Registration • Successes in 2012 and 2013 • 2014 Goals • How We’ll Do It • Who’s Involved What is it?

6. The Challenge of Voter Registration Every election year, millions of Americans miss the opportunity to vote simply because of missed registration deadlines or other voter registration problems. In 2012, a group of organizations came together to change that– and a holiday was born.

7. NVRD: 2012 and 2013 Successes NVRD was a massive success in 2012 in 2013, engaging thousands of citizens, volunteers and organizations: • 350,000 + voter registrations! • 2,154 participating organizations from all 50 states • 14,380 volunteers • 809 NVRD events in 2013

8. 2014 Goals • Register 350,000 people • Engage 2,000 partners • Reframe the conversation about voter participation Goals

9. Why NVRD Succeeds • Partnerships can bring our message and our field presence into every community. • New technology connects interested voters with helpful volunteers in their community. Why it works • Media - One day of blow-out media and communications work to make sure no one can miss the news.

10. How NVRD Works • Media • Online Voter Registration • Finding a Local Event How it works

11. 2014 Media Plans • Large national media presence in both traditional and new media. • Social media will be especially important. Start using #CelebrateNVRDnow! • Free communications toolkit for all partners (press releases, email blasts, etc. at: www.nationalvoterregistrationday.org) Media

12. SOCIAL MEDIA • OFFICIAL HASHTAG • #CelebrateNVRD • Trended 2x Nationally on Twitter in 2013! Twitter: twitter.com/#CelebrateNVRD Tumblr: CelebrateNVRD.tumblr.com Facebook: facebook.com/CelebrateNVRD Media Look for NVRD on:

13. Field Partners • Sign up as partner at: www.nationalvoterregistrationday.org • Tell us about your event (when, where) • Free materials (Sept. 5th) • Host a registration event on 9/23 • Report back about what you did! Partners

14. NVRD website

15. Questions? Questions?

16. Voter Registration Venues to Target: • Walk your neighborhood • Farmers markets or busy streets • Bus stops  • Churches • Schools • Campuses and Universities  • Local businesses

17. Tools For You • Organizing Kit • Guide to Voter Reg in Your State • Posters • Press Release and Media Guide

18. Voter Registration Tips • Keep records • Group training • Practice your “pitch” • Know the rules • Partner with experienced groups (like the LWV or Nonprofit Vote) • Keep it positive and personal! Tips

19. Key Voter Registration Goals • Reach the most people • Think: Who is unregistered? • Get help • PROMOTE!

20. Making the Pitch • Get voters talking about what matters to them • Voting is a chance for all of us to have our say • Election Day is the one day when we are all equal, but we have to be registered in order to participate • If you’ve moved, you need to re-register! • Friendly always wins! The Pitch

21. Next Steps • Sign up as a partner! • Ask questions – we are here to help • Partner up • Start planning early Next Steps

22. info@nonprofitvote.org 617.357.VOTE (8683) www.nonprofitvote.org Nonprofit VOTE 89 South Street Suite 203 Boston, MA 02111 Maggie Duncan mduncan@lwv.org Jimmy Hernandez jimmy@votolatino.org