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Enhancing Rally Sports Through Strategic Project Management and Sponsorship Acquisition

Quantum Rally Sport, founded in 2004, is a semi-professional organization specializing in racing and rally car rentals, recognized as a dealer of Sparco and Fiat Palio Kit Cars. It competes in the Turkish Rally Championship, showcasing talent across asphalt and gravel terrains. This initiative strives to redefine project management through the Critical Path Method, addressing challenges such as securing new sponsors. By conducting thorough market research and leveraging networks, we aim to find at least two new sponsors to elevate our team’s competitive edge in the motorsport arena.

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Enhancing Rally Sports Through Strategic Project Management and Sponsorship Acquisition

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  1. Enterprise Thinking Do it Better, Faster, Cheaper EK Spring 2008

  2. Simple Information about Team • Quantum Rally Sport - semi professional • Founded in 2004 • Racing, renting Rally Cars, Recognized Dealer of Sparco • Fiat Palio Kit Car • Sponsors : TAT Beach Golf Hotel, Battery Energie Drink, Corendon Airlines

  3. Simple Information about Rally • Turkish Rally Championship – Group A • 3 Asphalt,4 Gravel = 9 Legs (Cities) • 7 months • 10 competitors • Best position in the Competition is 3rd in 2006

  4. Agenda • Redefining • Managing Projects • Critical Path Method • Nightly Time Management

  5. Redefining • Marketing Leadership Tool • Challenges, Problems & Opportunities By Redifining New Competitive & Mega Advantages

  6. How Does Redefining Work ? 1. Create a Statement of Challenge (SOC) 2. Reframe SOC 3. Scan Solutions 4. Redefine Solutions 5. Test Solutions/Smal & Large 7. Implement/Launch 8. Post Review

  7. Try With Our Challenge – Create Statement Of Challenge Our SOC: We cannot find new sponsors !

  8. Test Challenge Before Reframe We cannot find new sponsors !

  9. Reframe SOC We cannot find new sponsors ! We should find new sponsors. We should find at least 2 new sponsors.

  10. What Would it Take ? • Whatis always Better thanWhy • Ask your statement with “what would it take?” What Would It Take to find at least 2 new sponsors.

  11. Scan Solutions • Internet search (For Relevant Companies) • Ask people around us. • Send e-mail to all companies that we know. • Call advertising agencies. • Write a new sponsor letter.

  12. Redefine Solutions - Realization What would it take..... • Internet search (For Relevant Companies) • Ask people around us. • Send e-mail to all companies that we know. • Call advertising agencies. • Write a new sponsor letter.

  13. TestSolutions small & LARGEScale • Internet search (For Relevant Companies) • Ask people around us. • Send e-mail to all companies that we know. • Call advertising agencies. • Write a new sponsor letter.

  14. Evaluating Projects

  15. Critical Path Method

  16. CPM CHART 2 w 1 w Order the Car SW: 3 FW: 5 Load RC InC eq S:7 F:8 C G 2 w Load Sus En. S:8 F: 9 Test Cars S:0 F:1 Make a Decision S:1 F:3 Or. RC In Eq S:4 F:7 3 w 1 w H A B Test S: 9 F:10 E X 1 w 1 w D 4 w W FIA Documents S:3 F:4 Set Up S:10 F:11 F 1 w Or. Sus. En. Eq S: 4 F: 8 11 w Ready for Race 1 w

  17. CPM CHART 2 w 1 w Order the Car SW: 3 FW: 5 Load RC InC eq S:7 F:8 C G 2 w Load Sus En. S:8 F: 9 Test Cars S:0 F:1 Make a Decision S:1 F:3 Or. RC In Eq S:4 F:7 3 w 1 w H A B Test S: 9 F:10 E X 1 w 1 w D 4 w W FIA Documents S:3 F:4 Set Up S:10 F:11 F 1 w Or. Sus. En. Eq S: 4 F: 8 9 w Ready for Race 1 w

  18. Time Management • To do list, Previous Evening • Plan for Planning • Max 2 projects • Priority Projects

  19. Thank You...

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