1. LBS-Solution Edward ZHOU Compass Of China Co. ,Ltd. www.compassofchina.com Tel:13911531022

2. Who We are?Compass Of China • Software developer (LBS, mobile video phone, etc); • Internet and wireless solution provider ; • Internet and wireless software and content distributor www.compassofchina.com Tel:13911531022

3. LBS Applications • Enterprise and government application; • Individual application www.compassofchina.com Tel:13911531022

4. LBS Applications - I Enterprise or Government Application • Fleet management • People management www.compassofchina.com Tel:13911531022

5. Technology Integrator • LBS Integration with voice technology • LBS Integration with video technology www.compassofchina.com Tel:13911531022

6. Mobile Device Vehicle mounted computer www.compassofchina.com Tel:13911531022

7. Mobile Device PDA & smart phone Specialized Handsets www.compassofchina.com Tel:13911531022

8. Industry Application • Public Security • Security Guard • Logistics • Petrol and geology exploration • Environmental protection • Emergency services www.compassofchina.com Tel:13911531022

9. Example: Public Security www.compassofchina.com Tel:13911531022

10. Example: Public Security www.compassofchina.com Tel:13911531022

11. Example: Public Security-Function • Location Information; • Video; • Voice; • Text; • Still Picture www.compassofchina.com Tel:13911531022

12. Operators in LBS Enterprise or Government Application • China Mobile more user than China Unicom • China Unicom better network more effort in LBS than China Mobile less users than China Mobile www.compassofchina.com Tel:13911531022

13. LBS Application - II Application for Individual • Integration with CRM • Narrowing down the search results by pin-pointing the location • Studying user behavior continuously • mobile search, mobile advertising, and mobile commerce www.compassofchina.com Tel:13911531022

14. LBS Application - II Application For Individual • Real-time traffic report services • Solution includes traffic information collecting, managing and reporting www.compassofchina.com Tel:13911531022

15. Factors Affect LBS • 3G launch • Customer demand • Terminal support • Operators www.compassofchina.com Tel:13911531022

16. Challenges • Limitation of current location technology; • Concerns over privacy and information abuse; • Limitation of terminals www.compassofchina.com Tel:13911531022

17. Challenges in China • Lack of high quality services and applications and their performance; • Low level of consumer awareness; • Most services is too complicated to use and hard to find; • Operators have little marketing activities; • Many services, such as navigation, are depending on the accuracy of position information and handsets www.compassofchina.com Tel:13911531022

18. Requirement of LBS in The Future • Detailed and accurate digital maps • Improved GPS systems and their usages • Widened network coverage • Terminal designed to include LBS • Quality battery performance • High reliability • Easy to use • Competitive price www.compassofchina.com Tel:13911531022

19. Thank You Edward Zhou Mobile Phone:13911531022 E-mail: edward@compassofchina.com Web: www.compassofchina.com www.compassofchina.com Tel:13911531022