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Using Creativity to Communicate. How to generate ideas. Be aware of your surroundings. Be on the lookout - not to copy but to be inspired. Create an idea file. Good ideas are generated in a crock pot and not a microwave. How to generate ideas. Good ideas come with risk.
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How to generate ideas Be aware of your surroundings Be on the lookout - not to copy but to be inspired Create an idea file Good ideas are generated in a crock pot and not a microwave
How to generate ideas Good ideas come with risk If your coming up with all the "best" ideas your doing it wrong Try new things Here is a radical thought: PRAY
If your struggling to come up with original ideas break from tradition. draw what you are thinking. take some time off get the thoughts out of your head and onto paper pray
DO LESS!!! plan less, but plan it right. message themes only run several events per year, but do them right pare down your ministries.
Keep it Consistent Consistent communication is a very big key to effective branding: • Ask the right questions up front before you start the "look" of what you are doing • Who what why when where how
The Right Questions • Who • What • Why • When • Where • How
Keep it consistent • Frequency of message • brand manager If it isn't consistent or you can't do it well...don't do it until you can! Work smaller and don't try to overextend yourself. Never despise small beginnings.
Build and lead a creative Team: • Start somewhere: • Find Balance in the team. Trust Your Team. Recognize solid effort. Invest in your creatives. Compete.
Build and lead a creative Team: • Start somewhere: • Find Balance in the team. Trust Your Team. Recognize solid effort. Invest in your creatives. Compete.
Build and lead a creative Team: • Brainstorming Action Oriented Culture Aesthetics of tools/workspace