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Stay updated on Jazz Apple sales since April 2019, including key retail listings and promotions. Follow the success of Jazz Apples on social media and explore upcoming seasonal updates for 2019/20.
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Jazz Apple Overview.. August 2019 • What’s happened since April 2019?… • Morrisons listed Jazz Mini Carton 55/60mm in February/March…. 100,000 sold, and 75,000 June/July. • Tesco agreed to selling 55/60mm in ‘.Rosedene’ May-August 2019. • Tesco. In order to drive increased consumer demand/awareness agreed x3 promotions agreed for the summer. • Tesco 12x6…increased store ranging from 365 stores up to 528 stores. • M&S self-funding a 65p/70p deals.
Jazz Apple Overview.. August 2019 • What’s happened since April 2018… • Developed Wholesale cat 1 demand, selling 6-8 pallets per week. • Jazz bespoke displays in Sainsburys, during May/June….
Social Media Hungry has continued to run the JAZZ™ Apple UK Facebook, Twitter and Instagram pages Posts have gone out daily and included posts about JAZZ™ Apple attributes, events, recipes, stockists, competitions and the JAZZ™ Apple Foundation Images and post templates provided by the NZ team have also been used throughout the season
Twitter • Followers up 576 to 10,048 • Over 5,500 profile visits • Over 2,500 mentions • Over 248,624 tweet impressions Facebook • Page likes up from 14,373 to 14,562 • Followers up from 13,907 to 14,100 • Posts have reached over 16,850 people Instagram • Followers up 200 to 3,849 • Average post like around 40 • Over 1,000 post likes Social Media
Newsletter • The newsletter has risen to 28,173 • Prizes we have given away so far include the Apple iPad Pro (14,583 entries), Ice Cream Machine (6,298)and a Weber BBQ (6,830 still running)
Southern Hemisphere 2019 Season • Will sell…10,150 NZ Tonnes, Chile Tonnes, South Africa 564,000 x18kilo. • Sold to Aug 4.. 5,635Tonnes.. 313,000 x18kilo. • To sell… 4515 Tonnes.. 251 k TCE. • Season halfway through and expected to run until the end of October.
Jazz 2019/20 seasonal update • Northern Hemisphere Crop 2019/20 Estimate.. • UK grown Jazz 6800 tonnes gross/5450 tonnes net… +30% v last season. • EU grown Jazz 32700 tonnes gross/25000 tonnes net... +25% v last season. • Sales to commence late October. • ASDA to move to x6 pack.. 60/65-63/68mm. • Aldi to list Jazz kids pack.. 55/60-58/63mm. • Morrisons loose now x7kilo single layer. • Will need to explore ALL sales opportunities.. UK, Continent, Export. All currently being worked on, with the team to meet up in September.