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Geographical Indication wines

Geographical Indication wines. Riccardo Ricci Curbastro. Chairmain of Federdoc Efow’s partner. EUROPEAN and ITALIAN GI SECTOR about numbers. Total amount of PDOs and PGIs in Italy. Total amount of PDOs and PGIs in EU 1.582 GI wines of which - 1.144 PDOs ;

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Geographical Indication wines

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  1. Geographical Indication wines Riccardo Ricci Curbastro • Chairmain of Federdoc • Efow’s partner

  2. EUROPEAN and ITALIAN GI SECTOR aboutnumbers Total amount of PDOs andPGIsin Italy • Total amount of PDOsandPGIsin EU • 1.582 GIwines of which • - 1.144 PDOs; • - 438 PGIs. • 74 D.O.C.G.; • 333 D.O.C.; • 118 I.G.T..

  3. EUROPEAN GI SECTOR about the market Strong performance on the market On the Price side +5,3% between 2011/2015 On the Export side +4,2% between 2011/2015 Market share on the totalamount of wine90% in 2016 - + 11% between 2013/2015 Market share in China 9% in 2016 - +33% between 2013/2015 EC-EUROSTAT COMEXT externaltradeDataBases

  4. ITALIAN GI SECTOR about the market Strong performance on the market On the Price side + 20% between 2014/2016 (calculated basedon an averageprice) On the Export side +6,4% between 2016/2017 – 6 billion in 2016 +5,6 % PDO wines + 5,5 % PGI wines +29,7 % in China Market share on the totalamount of wine 63,3% in 2016

  5. EUROPEAN WINE SECTOR about holdings The sectorhas 2.443.051 holdings Of which816.977 PDO holdings 407.281PGI holdings ITALIAN WINE SECTOR about holdings The sectorhas 355.732 holdings Of which123.307 PDO holdings 102.527PGI holdings EC-EUROSTAT COMEXT externaltradeDataBases

  6. THE ITALIAN CONTROL SYSTEM ON THE GI – PDO PGI wines • For PDO(ProtectedDesignation of Origin) and PGI(ProtectedGeographicalIndication) wines, importantruleswereintroducedin matters of inspections for the observanze of the requirements of the respective production provisions. • The annualinspection on the compliance with the production provisions can be carried out by: • Public Authorities; • Private bodiescompliant and accredited with the ISO/IEC 17065according to the Regulation EU n.765/20018.

  7. THE ITALIAN CONTROL SYSTEM ON THE GI – PDO PGI wines • The checksmay be: • Random, based on riskassessment; • By sample; • - Systematic.The decisionis reserved for eachMember State. Productsthat do not pass the test are notallowed to use the name of the Designations of Origin or GeographicalIndications.

  8. THE ITALIAN CONTROL SYSTEM ON THE GI – PDO PGI wines

  9. THE ITALIAN CONTROL SYSTEM ON THE GI – PDO PGI wines • The control chainisstructured in : • Documentarycheck, carried out on 100% of the company production and duringevery production stage ; • Inspection, carried out in the vineyards and on the producedwine, before and afteritsbottling; • - Complianceanalysis, itis a certificationgivingbeforeselling in order to attest the physico - chemical and organolepticcharacteristics .

  10. THE FUTURE OF THE INDICATION GEOGRAPHICAL ’S SYSTEM There are some challenges to deal with: -ProtectionthePDOsand PGIs on the web from the evocation. The italiannationa authority in partnership with Federdoc signed an agreement with the biggest e- commerceplatformsAlibaba and e-bay in order to take down counterfeitedproducts. - Simplification of wine’s web trade, itwould be importantremove the actualtradebarries of directretail sales in order to allow the free competition.

  11. THE FUTURE OF THE INDICATION GEOGRAPHICAL ’S SYSTEM • There are some challenges to deal with: • Definition of a new standard of production in order to promoteEnviromentalSustainability, itwould be important to invest in research and set up new requirements to produce more ethically PDO and PGI wines . • Equalitas: Italian society founded in 2015. Itdefined a standard based on threepillars: environmental, ethical, economical to which companies, territories and productsshouldcomply to be certificatedas“sustainable” by a third party certification body.

  12. EUROPEAN GI some examples Chianti Classico PDO Territory The Chianti Classico territory’scapitals are Siena and Florence and itissharedbetween the provinces of the twomunicipalities. The zone amounts to 71,800 hectares (177,500 acres). The characteristics of the climate, terrains and altitudes, which are unfavorable for mostcrops, have made Chianti Classico a regionthatexcels in the production of premium wines. About7,200 hectares (17,290 acres) of vineyardsentered on the DOCG Register for the production of Chianti Classico makethisappellationone of the mostimportant in Italy.

  13. Chianti Classico PDO Characteristics The rules for the production of Chianti Classico wineprovide for a minimum ratio of 80% for Sangiovese, the typicalredvariety of the zone. Along with the Sangiovese, otherredgrapes of the area can be used in a maximum percentage of 20%. There are threetypes of Chianti Classico, whichdiffer in chemicalcomposition and sensoryfeatures: Gran Selezione: isthe mostrecent, introduced in 2013 with the goal of offering a higher standard of qualityamonglocalwines. Wine isproduced from single vinyars o from a selection of the estate’s best grapes, the minumagingrequirementis 30 months, including 3 months of bottleaging. Ithasstricterchemicalparameters and outstandingorganolepticcharacteristics; Riserva: the minimum agingrequirement i 24 months, including 3 months of bottleaging; Annata: ithasspecifchemicalparameters and organolepticcharateristics.

  14. Chianti Classico PDO Checks Production in 2018 (hl) 280.526 Number of bottles in 2018 33.595.733 Number of operators 745 Of which 692 vinegrowers 442 winemakers 341 bottlers Number of samplesverified in 2018 1.976 Number of chemicalanalysisperfomed in 2018 1.948 Number of tastingpanelsperfomed in 2018 139 Number of compliantsamples in 2018 1.887 Number of non – Compliantsamples in 2018 7

  15. Chianti Classico PDO People sayaboutthat… “With eachyearthat I do this job, I come closer to articulating and authenticating a thesisthat I instinctivelyknow to be true. Thatis: There is no greaterItalianwineterritorythanTuscany’s Chianti Classico. No otherregionmatchesitsfluid beauty and elegance, itsvariedsubzones and soils, itshistoricties to indigenous and internationalgrapevarieties, its temperate climate and golden light, or itsnoble pedigree. No otherregionhas the potential or the promise that I see in Chianti Classico. Barolo isItaly’sgreatestwine, but to me, Chianti Classico is the country’sgreatestwineterritory. Indeed, itisamong the top best territories on a world map of wine. “. Monica Larner, Wine Advocate, October31,2018 “Yet a good Chianti Classico isone of the mostsoulfulwines I know. The best have a pure, deepred-cherry flavor, sometimesdeliciouslytart or bittersweet, along with pronouncedfloralaromas and flavors, and an earthyminerality. The acidityisfresh and lively; tanninsshould be discernible, thoughnotoverlychewy — often with what I think of as a dustyquality, focusing the wine and readying the mouth for anothersip.” Eric Asimov, – The New York Times – June 21, 2019

  16. EUROPEAN GI some examples Franciacorta PDO Territory The area knownas Franciacorta lies in the heart of Lombardy, one hour from Milan, bordering Lake Iseo. Itsapproximately 200 squarekilometers include 19 municipalities in the province of Brescia. The gentlerollinghills, bounded to the west by the Oglio river and to the northeast by the furthestextensions of the RhaetianAlps, owetheirancientorigins to the retreatingglaciersthat, over 10,000 years ago, formed the naturalamphitheaterwhere Franciacorta isnestled.The morainicorigin of this area gives to the soil an extraordinarilyrichmineralcontentthat, together with the variety of itscomponents, determines the keyfactors for a high quality viticulture, which can be fullyappreciated in the sensorialcharacteristics of every Franciacorta.

  17. Franciacorta PDO • Characteristics • The"Franciacorta" wineshall be obtained from grapesgrown in each estate from the followingvarietals: Chardonnay and/or Pinot nero. Pinot bianco grapes can be used to produce the aforesaidwine up to a maximum proportion of 50%, whileErbamat can be used in a maximum proportion of 10%. • There are fivetypes of Franciacorta whichdiffer in blendand sensoryfeatures: • Franciacorta; • Franciacorta Satèn; • Franciacorta Rosé; • Franciacorta millesimato; • Franciacorta Riserva. • The differenttypes of Franciacorta are characterised by the differentdoses of liquor addedafterdisgorgement, whichgivesthemtheirownoriginal and distinctivepersonalities:Pasdosé, Extra Brut , Brut , Extra Dry, Sec or Dry and Demi-Sec.

  18. Franciacorta PDO Checks Production in 2018 (hl) 193.638 Number of bottles in 2018 17.946.779 Number of operators 434 Of which 375 vinegrowers 110 winemakers 128 bottlers Number of samplesverified in 2018 1.381 Number of chemicalanalysisperfomed in 2018 1.381 Number of tastingpanelsperfomed in 2018 83 Number of compliantsamples in 2018 1.338 Number of non – compliantsamples in 2018 12

  19. Franciacorta PDO People sayaboutthat… “Ifthere’swinegemthat’s just waiting to be widelydiscovered, it’s Franciacorta. A world –class metodo classico, or bottle- fermented, sparkler, itboasts pedigree and style, yetremainslargelyunknownoutsideItaly. Only 11% of Franciacorta’sannual production of 17.4 milionbottlesisexportedaround the globe. Thatpercentageispoised to increase, however, as the denominationcontinues to distinguishitself from othertraditionallycraftedsparklingwines. For years, Franciacorta hasbeencompared to Champagne, because the twowines use the same –bottlefermentationmethod and primarygrapevarietes – but the comparisons end there. The best Franciacorta havetheirownidentity. A combination of avant –gardewinemakers, a growing focus on organic viticulture, the reduction (or elimination) of dosage and promisingexperiments with a recentlyrevived native grapehasyieldedstunning, terroir –drivensparklersthatshould be on everywinelover’s radar.” KerinO’Keefe. – Wine Enthusiastic.

  20. EUROPEAN GI some examples Prosecco PDO Territory The Prosecco DOC area of production islocated in North East Italy, and more precisely in territoriesfallingwithin 4 provinces of Friuli Venezia Giulia (Gorizia, Pordenone, Trieste and Udine) and 5 provinces of Veneto (Belluno, Padua, Treviso, Venice, Vicenza), one of the most beautiful territories in the whole of Italy.   Ifharvesting, wine-making and bottlingall take placeentirelywithin the provinces of Treviso and Trieste, the special titlesProsecco DOCTreviso and Prosecco DOC Trieste can be used.  Twoprovinceswhichhaveplayed a fundamentalrole in the history of Prosecco production.

  21. Prosecco PDO • Characteristics • With a floral and fruity aroma, and a fresh, light and lively taste, Prosecco DOC is the symbol of simple, refineddrinking, intrinsicallytied to the unmistakable Made in Italylifestyle. • The grapesused for Prosecco DOC are primarilyGlera, a typicalvarietygrown in north-easternItalysince Roman times. Glerais a type of whitegrape. Itsbranches are dark brown and yield a large quantity of straw-coloured grapes. • There are threetypes of Prosecco DOC, asfollowing: • Spumante, The mostfamous and widespreadtypehas fine and persistentbubbles. Thanks to its sugar content, PDO Prosecco Spumante can be Brut, Extra Dry, Dry or Demi-sec; • Frizzante, ithas light and lesspersistentbubbles; • Tranquillo, i has no bubbles.

  22. Prosecco PDO Checks Production in 2018 (hl) 4.306.464 Number of bottles in 2018 464.239.941 Number of operators 10.687 Of which 10.684 vinegrowers 1.137 winemakers 351 bottlers Number of samplesverified in 2018 6.929 Number of chemicalanalysisperfomed in 2018 6.929 Number of tastingpanelsperfomed in 2018 509 Number of compliantsamples in 2018 6.750 Number of non – compliantsamples in 2018 36

  23. Prosecco PDO People sayaboutthat… “Prosecco hasthatdelightfulknack of feeling celebratory and informalat the sametime, Itsfruity, light touchmakesit a superbaperitif.” Olly Smith. “Fizz: 80 Joyful Cocktails and Mocktails for EveryOccasion. “The uniqueregionalgeography and microclimate help produce Prosecco’scharacteristicfruitflavors. In addition, the grape-growingpractices for Prosecco include highlytraditionalvine-training methods, usinghistoricformslike the double-arched cane, the Sylvos or Sylvozsystem, alsoknownas the hanging cane, aswellasBurgundy’straditionalGuyotvine-training method. Thesetraditionalforms help to create extremelyaromaticfruit, often with rich notes of freshapples, peaches, pears, and melon, aswellasjasmineflowers, acacia blossoms, nuts, and fresh-bakedbread.” EvanRail. Vinepair.

  24. Thankyou! Questions and Answers

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