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Innovating with object interpretation

Anne Prugnon New Media Manager: Making Modern Communication Science Museum, London. Innovating with object interpretation. Ecsite 2012 - Friday 1 June 10:00 Toulouse - Red Room. The Science Museum. The Science Museum? MMC The Collection Bridging the gap The ideas. Wellcome wing.

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Innovating with object interpretation

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  1. Anne Prugnon New Media Manager: Making Modern Communication Science Museum, London Innovating with object interpretation Ecsite 2012 - Friday 1 June 10:00 Toulouse - Red Room

  2. The Science Museum The Science Museum? MMC The Collection Bridging the gap The ideas Wellcome wing Historic building

  3. The Science Museum The Science Museum? MMC The Collection Bridging the gap The ideas Wellcome wing The Wall Historic building Game of Thrones

  4. The Science Museum The Science Museum ? Making Modern Communication The Collection Bridging the gap The ideas • Over 1,000 objects • 2500 m2 • Bringing the collection to life • Variety of interpretative methods Image caption

  5. The Science Museum The Science Museum? MMC The Collection Bridging the gap The ideas • Computer and communication objects • Common • Manufactured • Not working • Don’t ‘speak for themselves’

  6. The Science Museum The Science Museum? MMC The Collection Bridging the gap The ideas

  7. The Science Museum The Science Museum? MMC The Collection Bridging the gap > Audience Research The ideas • Visitors respond particularly well to: • ‘Human’ stories • Content they can personally relate to • Social, political and economic context • Links to today and the future • Understanding (and seeing) the working of objects • Controversial issues (moral/ethical) • Visitors want and need a variety of object display techniques. Image caption

  8. The Science Museum The Science Museum? MMC The Collection Bridging the gap > Identifying the objects The ideas • Finding about most objects or group of objects. • Defining which would benefit from interaction. • Defining their status or the status of their interpretation

  9. The Science Museum The Science Museum? MMC The Collection Bridging the gap > Communication tools The ideas • Weighting the amount and prioritising • Finding a balance between the different means of interpretation

  10. The Science Museum? MMC The Collection Bridging the gap The ideas • About 7 % AV or digital interpretation. • 1/5 is interaction around the object.

  11. The Science Museum? MMC The Collection Bridging the gap The ideas > Physical manipulation • Physical manipulation of an object: • Mechanical understanding • Understanding how it is/was used

  12. The Science Museum? MMC The Collection Bridging the gap The ideas > Physical manipulation • Physical manipulation of an object: • Mechanical understanding • Understanding how it is/was used • Digitally enhanced replica.

  13. The Science Museum? MMC The Collection Bridging the gap The ideas > Data manipulation • Manipulation of information about an object: • Interactive infographics or annotated diagrams • Movable X-ray or magnifier

  14. The Science Museum? MMC The Collection Bridging the gap The ideas > Data manipulation Projection mapping and transparent LCD Manipulation of information about an object:

  15. The Science Museum? MMC The Collection Bridging the gap The ideas > Concept manipulation • Scientific phenomenon: • Alternative understanding of the science behind the object. • Hands-on exhibits

  16. The Science Museum? MMC The Collection Bridging the gap The ideas> Other manipulations • Having an impact , leaving a mark: • Playful • Social • Something to bring home. • Smartphone, camera.

  17. Le Science Museum MMC Objets Scientifiques Interprétation Sélection du contenu Scénographie Interprétation des objets Installations types Découverte approfondie Next steps Merci anne.prugnon@ScienceMuseum.org.uk

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