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Collaboration Over Time

Collaboration Over Time

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Collaboration Over Time

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  1. Collaboration Over Time Will Hunter Jake Jordan

  2. Introduction • Creativity is a long and arduous process • Even the brightest historical minds failed – often • Be proud to be a failure

  3. The Origin of Species • Interesting analogy as ideas occur much like evolution • Darwin took thirteen years to design his theory • We learn that creativity takes time

  4. Learning from Failure • Great creators are also colossal failures • Darwin, Einstein, Benjamin Franklin all had miserable failures • Ex: Darwin’s theory of monads, Einstein’s refusal to acknowledge quantum theory

  5. Historiometry • Method for testing creativity • In all facets, most people are uncreative and the majority of creativity is with the few • Nobel Laureates and successful inventing firms use failure as a measure for success, valuing ‘quantity’ over ‘quality’

  6. Connecting the Sparks • Conceptual transfer – using analogies to replace similar strains in ideas • Conceptual combinations – using two discordant ideas to make one sensible one • Conceptual elaboration – using one idea in the extreme to make a new idea • Ad-hoc conceptualism – using ‘random’ categories to class seemingly unconnected things

  7. The Power of Visual Imagery • Uses the power of vision to spark ideas • Picking visuals from many options forces brain to think around the normal patterns • Having pre-conceived notions of ideas hampers creative thought

  8. In Memoriam • Studies show creativity takes ten years to become streamlined for an individual • A ‘good’ success-to-failure rate is 1:10 • Great creativity comes from melding many ideas, both good and bad

  9. Question (Actually, Imperative Statement) • Name two of the four ‘Connecting the Spark’ categories for innovation and describe each with a sentence.