Distribution Game Version 2012-2013
About ERPsim
About ERPsim Lab • The mission of ERPsim Lab is to conduct research, development and transfer in the field of serious games in information technology. • It has created ERP business simulations that are used in more than 150 universities worldwide and, through its commercial arm, Baton Simulation Inc., in many large corporations.
ERPsim Lab: Development team • Research team • Prof. Pierre-Majorique Léger, Ph.D., Director ERPsim Lab (HEC Montréal) • Prof. Gilbert Babin, Ph.D. (HEC Montréal) • Prof. Jacques Robert, Ph.D. (HEC Montréal) • Prof. Robert Pellerin, Ph.D. (ÉcolePolytechnique de Montréal) • Prof. Bret Wagner, Ph.D. (Western Michigan University) • Technical team • Jean-François Michon, M. Sc. (HEC Montréal) • Arnaud Paquet, BAA. (HEC Montréal)
What is ERPsim ? Automated by ERPsim Sales Automated by ERPsim Procurement Automated by ERPsim Planning Automated by ERPsim
Introduction to the distribution game
ERP Simulation Games:Pedagogical objectives • To show how the ERP system supports business strategies • To develop a hands-on understanding of the concepts underlying enterprise systems • To experience the tangible benefits of enterprise integration firsthand • To develop technical skills at taking decision using an enterprise software
Distribution game • In groups of at most 4 participants, each team operates a bottle distribution company. • Using standard reports, participants have to make business decisions to ensure the profitability of their operation
German market • 6 products (boxes of 12x1L and 24x500mL) • 3 areas with distinct marketing accounts • One distribution channel : 18 • Market size of about € 6,000 per company per step North 45 retailers West 40 retailers South 38 retailers
6 products
Game layout 25 min 25 min 25 min 20 steps 20 steps 20 steps
Rules of the game • Each round will be of 20 steps (a bit more than 1 min per step) • End-of-round inventory is carried over to the next round • You can sell a product only if you have it in stock • You compete against the other teams and importers • Your objective is to maximize profit
SAP Navigation
ABC of Enterprise systems • An enterprise system is build around an integrated database • A system such as SAP contains tens of thousands data tables • When a user creates, changes or views data in the system, he or she performs a transaction • Data changed or created by one user can be exploited by all other users (ex. reporting, tracking, execution of orders, etc.) • All transactions are traceable, transactions with financial impacts can be reversed, never erased
User interface • Users interact with the enterprise system through transactions. • A large number of pre-programmed transactions exist in SAP • Each transaction has a transaction code – one can call a transaction if one knows the transaction code • The SAP menuallows to browse and find the desired transaction • One can create a user menu or a list of favourites with the commonly used transactions
SAP Menu & Navigation Extras / Settings / Display technicalnames
Reports and queries • Reports and queries are transactions that allow users to view existing data • A typical query is performed as follows: • In the first page of the transaction, you must enter the selection criteria for the query (ex. Company code, product code, etc.) • Then, click on to execute the query • A table containing the requested data will appear • The display and layout can sometimes be modified
Entering new data • Some transactions are designed to change or create new data (change forecast, release purchasing orders, change sale price, etc.) • The interface varies according to data required by the system • The system will not allow you to save information if all the compulsory fields have not been filled • You must save/release/confirm before exiting the transaction
Other useful buttons • Use the navigation buttons to go back or get out of a transaction • You can open up to 6 sessions. Click on to open a new session • Delete , search , select all , view , enter .
Participant’s job aid
Let’s get started! • Set up teams: • Max 4 persons : User 1 to User 4 • Up to 26 companies : A to Z • Log in using user name and password by your instructor.
Login information Client will be provided by the instructor Login: $# Where $ = Team (from a to z) # = User (from 1 to 9) Password: ERPSIM (capital letters) You will have to change your password the first time you enter
Distribution Game: Round 1 25 min 20 steps
Cost, inventory & initial pricing
The Distribution Game:Round 1 (20 steps) • You need to maintain the price of your 6 products and invest in marketing. • What do you need to know in order to make that decision ? • You need to know how to : • Maintain price list • See available stock • Monitor sales orders • Monitor competitors
Participant’s job aid & Menu
Maintain Prices for DC 18
Marketing expenses
On marketing • Enter your daily marketing budget for each product and for each region • The impact of marketing in one region depends on your share of all marketing expenses in this region • Marketing induces customers to find your product “more desirable” • The daily marketing budget can be changed at any time
Stock in material overview
Check sales summary report
Check market report
Check sales order report
The Distribution Game:Round 1 (20 days) We start the simulator for 20 days
Distribution Game: Round 2 25 min 20 days
It’s time to replenish ! • You need to replenish. Replenishment will allow you to purchase the same quantity that you have sold.
Participant’s job aid & Menu
Execute MRP
After the MRP run
Convert purchase requisitions into purchase orders
Track purchase orders
The Distribution Game:Round 2 (20 days) We start the simulator for 20 days
Distribution Game: Round 3 25 min 20 days
It’s time to replenish ! • You need to replenish. Change your forecast to adapt the replenishment levels to your needs • What do you need to know in order to make that decision ?
Participant’s job aid & Menu
Forecasting
The Distribution Game:Round 3 (20 days) We start the simulator for the last 20 days
Debriefing