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“New media will rapidly displace paper-based media in business and everyday life?”

“New media will rapidly displace paper-based media in business and everyday life?”. Presented by: Niles Newberry Mark Woodmansey Tyler Chamberlin. Media. Conventional Media:

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“New media will rapidly displace paper-based media in business and everyday life?”

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  1. “New media will rapidly displace paper-based media in business and everyday life?” Presented by: Niles Newberry Mark Woodmansey Tyler Chamberlin

  2. Media • Conventional Media: • Newspaper/Print Media/Paper-Based Communication (Scribes and Messangers, Postal Mail Services, Books, Daily Broadsheets, Weekly Magazines, Billboard Advertising) • New Media: • Telegraph, Telephone, Radio, Television, Audio-Visual Recording and Storage, Internet (www.), WAP, Text Messaging Services, E-Mail, Video Documentaries, PDF, Virtual Reality (?)

  3. Historical Development • The development of new-media sources: • Evening Newspaper > Evening News (Television) and now the internet • Postal Delivery > E-Mail > Text Messaging • Newspapers and Magazine > On-Line Format • Printed Billboard > Video Displays

  4. Displacement vs Replacement • This is a trend over time but we cannot talk of a complete replacement of the print media. • Valentine’s Day Cards are sent physically as-well • Newspapers still exist in large quantities • Technological requirements of new media (mobile telephones, computers, internet connectivity)

  5. Advantages of Paper-Based Media • As a material: Ancillary uses of newspapers (wrapping, cleaning etc.) • Portability, durability and cost of the medium • Useablity of paper-based resource (e.g. marking -up research papers, on-line books and books on tape do not rival paper based books)

  6. Advantages of New Media • Interactivity • Ability to respond quickly that which is given to you • Storage Density • Speed and Ease of Diffusion/Distribution • Decreasing Marginal Cost • Richness of Communication

  7. Rate of Change • Expansion or replacement? • Alternatives (as new media competes and reduces the advantages of print media) • Costing (Decreased processing and storage costs of information)

  8. Conclusion • Co-existence at present (paper-based media is still very popular) • Old media is rarely replaced completely (Niche markets exist for various reasons, see for example: Telegram, Vinyl etc.) • Choice of medium by the consumer is dictated by cost, convenience and preferences • New media will develop to meet these needs of the consumer--The rate of this will determine the rate of displacement of print media by new media.

  9. Parting Comments • This presentation is also available in the Queen’s English

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