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New, but Valuable Players

NVP:. New, but Valuable Players. Jordan Miller, Marketing and Communications Intern Ronak Chokshi, Ambassador Coordinator Intern Center for Career Opportunities. Tryouts and Warm-Up. How it all started.. Ambassador position Roles as a student ambassador Walk-ins Projects

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New, but Valuable Players

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  1. NVP: New, but Valuable Players Jordan Miller, Marketing and Communications Intern Ronak Chokshi, Ambassador Coordinator Intern Center for Career Opportunities

  2. Tryouts and Warm-Up • How it all started.. • Ambassador position • Roles as a student ambassador • Walk-ins • Projects • Building professional skills

  3. The Pitch • Two new internship positions • Application Process • Job Descriptions • Ambassador Coordinator Intern (ACI) • Marketing and Communications Intern (MCI)

  4. Coming off of the Bench • Stepping up to the Plate • Student supervising students? • Establishing trust and credibility • Executing the Plays

  5. Marketing and Communications InternJordan Miller

  6. 1st Base: Social Networking • Created CCO LinkedIn group • Utilized CCO facebook group, twitter • Website • Student of the Week • Link between sites

  7. 3rd Base: Strategic Marketing Plan • Components for 2010-2011 • S-T-P Marketing Analysis • 4-year plan • Identify potential problems • Solve using 4 P’s

  8. 3rd Base: Video Project • Supervising • Brainstorming and Planning • Informational, interviews, humorous • Gathering Footage (video and photos) • Editing • Publishing

  9. Home Run: Internship Brochure • Problem: “Hello, I heard you can get me an internship?!” • Solution: 5 Step Brochure entailing basic steps in the internship search process • Saves time for both parties

  10. Internship BrochureLayout Cover/Back Panels Inside Panels

  11. Student Handbook Contributions • Graphic theme and layout for entire handbook • Revised text and content • Job search strategies/company research • Networking advice and strategies • Career fair preparation and advice • Interviewing techniques • Job search and academic correspondence • CCO Express information • Career Search Technology

  12. Graphic Example Student Handbook

  13. Opportunities as MCI • Supervising/management skills • Project planning and implementation • Improved communication • Encouraged to voice ideas and opinions • Approachable and experienced supervisors and staff • Constructive feedback • Teamwork • Ownership of Projects

  14. Ambassador Coordinator InternRonak Chokshi

  15. Ambassador Program Development New Practices • Leveraging past experiences • Setting vision, mission and goals • Giving them increased ownership • One-on-one meetings • Committees • Performance Evaluations • Ambassador Program Journey

  16. Organizational Outreach • Leveraging unique backgrounds and experiences • Increasing marketing and outreach: • LGBT community • Black/Hispanic Cultural Centers • Residence Halls • Liberal Arts Students • Greek community

  17. Candidate Interview Feedback • Implementing a new service for students • Candidate Interview Feedback forms • Information and Process Flow • Confidentiality and Privacy Issues • Administrative Issues: Over 1000 forms • Tracking response and measuring success

  18. Managing is easy…really? • 10 Ambassadors with 10 different personalities • Communicating effectively • Positive reinforcement and constructive feedback • Merely “being fair” is not enough! • Not assuming but first gathering information • Showing them how, not doing it yourself!! • Tuning verbal and non-verbal gestures

  19. Foul Ball! • Career Development Conference • Overall concept • Afternoon to evening conference inviting employers to network and present workshops to students, concluding with an Etiquette Dinner • Mistakes • Too much time organizing details • Planning fell through • Did not meet initial deadline

  20. Umpires • Senior Associate Director • Weekly supervision meetings, oversees all project planning and implementation, focused more on communications • Associate Director of Career Development • Less frequent updates, advises marketing or advertising based projects • Ambassador Program Coordinator • Weekly supervision meetings, liaise ambassadors , advice on resolving conflicts and management style

  21. Q & A Take Me Out to the Ball Game! Jordan Miller, Marketing and Communications Intern miller34@purdue.edu, (479) 685-9470 RonakChokshi, Ambassador Coordinator Intern rchokshi@purdue.edu, (330) 687-4521

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