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Presence and Telepresnce Scholarship: Challenges Ahead. Matthew Lombard, ISPR. OVERVIEW. Title double meaning Warning Examination. OVERVIEW. My experience Challenges Definitions and terminology Measurement Cohesive theory Ethics of deception Community Alliances
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Presence and Telepresnce Scholarship: Challenges Ahead Matthew Lombard, ISPR
OVERVIEW • Title double meaning • Warning • Examination
OVERVIEW • My experience • Challenges • Definitions and terminology • Measurement • Cohesive theory • Ethics of deception • Community • Alliances • Grand and mid-level challenges • Conclusion • Questions/Discussion
COHESIVE THEORY • Challenge: Develop a comprehensive theory of (tele)presence that explains, predicts, is parsimonious, falsifiable and heuristically provocative.
COHESIVE THEORY • Three pole model (Biocca)
COHESIVE THEORY • Focus, Locus and Sensus (Waterworths)
COHESIVE THEORY • Levels of Presence (Riva & Waterworth)
COHESIVE THEORY • Measures, Effects, Conditions (MEC) (Wirth et al.)
COHESIVE THEORY • Capacity Limited, Cognitive Constructivist (CLCC) (Nunez)
COHESIVE THEORY • Comprehensive – not just one dimension • (Tele)presence – presence too ambitious? • Multi-level (neuro to cultural) – too ambitious? • Explains – not just A leads to B • Predicts – just A leads to B • Parsimonious – elegant • Falsifiable – not just consistent w research • Heuristically provocative – new questions