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This research protocol provides a comprehensive framework for integrating RBV analysis and interpretation of firm data. It includes selection of firms, interviews, transcription, interpretation, comparison, validation, and reflection. The process involves gathering data from interviews, transcribing, interpreting, comparing interpretations, validating with interviewees, and reflecting on the findings to produce a final RBV report.
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RBV research protocol October 2009 Manager A-Team brainstorming Generalities about firm and industry I-Research integration Integration of reports Comparison Selection of sample of firms and interview of validation/extension Professor B-Interview #1 4 questions Recorded and hand-written notes H-Reflection (optional) Team own reflection, beyond perception of interviewee (assumptions, contradictions, missing material) Team’s reflection Final RBV report Students Interviewees’ opinion about the questions Inter-interviewees comparison G-Multi-interview analysis Comparison of interviewees for similarities, contradictions, approaches, levels, and assumptions (if relevant) C-Transcription In extenso transcription of interview into electronic file (Word.doc) (one student) Transcripts of interviews Differences inter-interpretations Validation by interviewees D-Interpretation Interpretation of material Answers to questions At least two different team members work separately Interpretation #1 for interview i Interpretation #2 for interview i E-Comparison Comparison between two interpretations Discussion and choice Team interpretation F-Validation Validation of team interpretation by interviewee and correction Team interpretation