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Comprehensive Marketing Strategy and Media Coverage for BeCentsAble Workshops

BeCentsAble has implemented a robust marketing plan bolstered by a dedicated Public Relations team. Our efforts have resulted in significant national media exposure, including a feature on "Good Morning America," and various local media coverage highlighting our initiatives. We've been featured on channels such as ABC15, Fox News, and local radio shows, discussing topics like grocery savings and charitable giving. Our workshops aim to help families reduce their budgets effectively, demonstrating our commitment to empowering communities through financial education and solutions.

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Comprehensive Marketing Strategy and Media Coverage for BeCentsAble Workshops

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Presentation Transcript

  1. Public Relations

  2. Our Marketing Plan • BeCentsAble does have a marketing plan in place. • We have a Public Relations team ready to promote the workshops in all areas.

  3. National Media Coverage • Good Morning America featured a segment on BeCentsAble.

  4. Local Media Coverage • 12/15/08: Big Grocery Savings on Phoenix ABC15 Smart Shopper • 12/15/08:Charitable Giving on Less on Phoenix Channel 12 News • 11/27/08: The Coupon Queen on Topeka KSNT 27 NEWS • 11/24/08: BeCentsAble LIVE on Topeka Fox43 News • 11/20/08: We helped a family of 7 in Kansas City spending $400 a week cut their budget! on KMBC Kansas City's Channel 9 News

  5. More Local Media Coverage • 11/14/08: How Saving Money Turned Into a Business! on Phoenix Fox10 News • 11/4/08: Saving on Household Items on KMBC Kansas City's Channel 9 News • 11/3/08: Saving on Grocerieson KMBC Kansas City's Channel 9 News • 10/9/08: Wallet Watch on WNCT Jacksonville's Channel 9 Eye Witness News

  6. Radio Coverage • Move Over Tupperware, here come Coupon Parties on WFIN News Radio with Chris Oaks, in Findlay, OH (outside Toledo). • 11/25/08: Frugal WAHM's Talk Radio • 11/12/08: KFKF 94.1 with Dale & Mary • 11/11/08: Mix 93.3 with Rocket & Teresa

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