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Goals and KPIs. General 2015 Business Goals Increase sales to xx Increase brand awareness Grow fan engagement to x%. Most important KPIs. Number of clients signed Monthly Revenue Brand Awareness level Speaking Opportunities Requested Facebook Likes Social Engagement Rate Website Visits.
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Goals and KPIs • General 2015 Business Goals • Increase sales to xx • Increase brand awareness • Grow fan engagement to x%
Most important KPIs • Number of clients signed • Monthly Revenue • Brand Awareness level • Speaking Opportunities Requested • Facebook Likes • Social Engagement Rate • Website Visits
Shared Value Business Value Customer Value SharedValues