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Effective Advertising Strategies for Your Club and Events

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cedric-hicks
11 diapositives · 242 Views · Nov 06, 2014

Discover various methods to effectively promote your club and its events. Utilize PowerPoint slides to showcase meeting dates, times, and details, and submit them to the ASCC for display on campus monitors. Leverage Student Life bulletin boards with visually appealing posters, and inform students through targeted emails. Share event updates on the Student Life Facebook page and feature in bathroom calendars. Hand out flyers and reserve tables for visibility. Remember, advertise at least one week in advance to qualify for funding.

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  1. How to Advertise your club Ways you can get the word out about your club and events.

  2. ASCC Monitors • Post PowerPoint slide to advertise your club’s meeting date and times or an upcoming event • Slide needs: • Club’s name • Date, Time, and Location of meeting or event • What the event or reason for meeting is • Some sort of design, picture etc. • Send PowerPoint slide to slelo@clark.edu

  3. Gaiser Student Center Screen • To have your club information displayed on the big screens, contact Mark Owsley at mowsley@clark.edu • Send PowerPoint slide 1-2 weeks before event • Include • Name of hosting club • Date, time, location, • Generic Slides like Club Meeting slides will be removed at the end of the quarter

  4. Student Life/ASCC bulletin boards • 17 Student Life Boards around campus used for students activities • Bring 17 visually appealing posters/large flyers with • Name of club • Date, Location, Time in prominent letters • Comments about event/ other important information • You cannot post these on the boards yourselves- you need to bring them to the Student Life Front Desk for approval • We will post the signs for you 

  5. Student email • We have the ability to send out a limited number of messages to our students. • Please send an email to Sarah Gruhler at sgruhler@clark.edu stating • The desired date to be sent • The email title • Who the email is from and to whom responses should be made.

  6. Student Life Facebook page • We can post on our Facebook page a blurb of your event along with a picture • Please email the ASCC PR Director at asccpr@clark.edu with your blurb at least three days before your event • Blurb should be in grammatically correct English and include: • Name of club • Name of event • Time, location, and Date • Contact information for people with ??

  7. Bathroom Calendars • Shows the Who, What, When and Where of many events • Can have reoccurring events or an upcoming event (at least a month or so beforehand) • Email the ASCC PR Director at asccpr@clark.edubefore the 24thof each month • It may be important to add the why: learn , meet , etc • Note: due to limited space and the volume of requests, your event may not make it on the calendar- send in information as soon as you can

  8. Handbills • Hand flyers to students • Please let the Club Coordinator know when you plan to be handing out flyers. • You can use Student Life resources up to 20 pages on the copier or paper • You just need to ask a Student Life or ASCC Staff for assistance

  9. General reminders • In order to qualify for CSF, you must advertise with at least 1 method for at least 1 week in advance of event • It is always a good idea to advertise when and where your clubs are meeting through a PowerPoint

  10. Reserving a table • Student clubs can reserve a table in Breezeway between GSC and PUB 160 • Please ask Front Desk of Student Life Office for a reservation

  11. Using the ASCC Event ad form • Document can be found at http://www.clark.edu/student_life/forms_docs.php or in the Club Information stand in PUB 160 • If you have questions on how to fill out form, please contact the Club Coordinator asap Warning: the form can be complicated! Please be sure to read everything!!