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Innovate or Die: Strategies in Rapidly Changing Markets

SGC Breakfast Briefing. With Mr Reddy Karempudi Srinivas Professor of Marketing Director, Center for Marketing Execellence of Lee Kong Chian School of Business,Singapore Management University (SMU). Innovate or Die: Strategies in Rapidly Changing Markets

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Innovate or Die: Strategies in Rapidly Changing Markets

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  1. SGC Breakfast Briefing With Mr Reddy Karempudi Srinivas Professor of Marketing Director, Center for Marketing Execellence of Lee Kong Chian School of Business,Singapore Management University (SMU) Innovate or Die: Strategies in Rapidly Changing Markets Innovation is the lifeblood of organisations. Operating in markets which are changing rapidly makes it even more imperative that firms are on their toes. Firms which innovate are rewarded with market success and those that do not innovate are condemned to fail. In this highly interactive session, Mr Reddy Karempudi Srinivas illustrate the concepts with several case studies on how firms facing great uncertainty and rapid changes in their environment deal with these adversities by continuing to innovate. About the Speaker: Mr Reddy Karempudi Srinivas is a professor of marketing. Since 2009 he has been the director of the Center for Marketing Excellence at the Lee Kong Chian School of Business at the Singapore Management University (SMU). His awards and honors include the IBM SUR (Shared University Research) grant for studying Innovation Conversion and becoming Asia’s best professor in marketing in 2010. If you wish to attend this session, kindly fax or email this invitation by 25 January 2012 to the SGC. FAX NUMBER: 6562 8510. EMAIL: ernie.arniza@sgc.org.sg If you wish to cancel your reservation, please call SGC at least two working days in advance. NO SHOWS will be charged the full amount. Cancellation on the day of the luncheon will also be charged. Name __________________________________________________________ Company __________________________________________________________ Address __________________________________________________________ __________________________________________________________ Tel No. _________________________ Email ___________________________ Guest(s) __________________________________________________________ Member of the SGC Guests SGC Address: 25 International Business Park, #03-105 German Centre, Singapore 609916

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