100 likes | 206 Vues
Family Across Modern Media (FAMM) aims to enhance understanding and appreciation of non-traditional family structures. Our mission is to create platforms that spread comfort and acceptance to those from diverse backgrounds, showing that they are not alone. Through digital and analog storytelling, we connect individuals from non-traditional families and document their experiences. By promoting shared narratives, we aspire to foster a sense of community and reduce bullying among Millennials and college students, ultimately creating a more inclusive environment for all.
E N D
Our Organization cyber FAMM Family Across Modern Media Our Purpose & Goals • Increase comprehension of the changing nature of the family Grow appreciation for the many families labeled as non-traditional Show those from non-traditional families they are not alone Bring together people from non-traditional families
terra M FA M Our Project Family Across Modern Media Our Mission & Goals • Spread a message of comfort and acceptance to members of new normal families • Create platforms to: • Discover the meaning of the modern family • Show young individuals they are not alone • Share this new normal
Theoretical Significance • Distributed Aesthetics • Swarms and Motherships • The Evolution of Consumers Who Actively Contribute Content • Transition from Content Consumers to Content Producers Need • Addresses the meaning of family, especially for Millennials • Anti-interest group • Many college students come from nontraditional backgrounds
Analog Platform • Collection of personal stories • Examples for those sharing stories • Viewable via digital distribution
Digital Platforms • Upload personal stories • Access to other’s uploads • Create virtual version of network • Upload personal stories • Access to other’s uploads • Documentary can be viewed
Embodied Platform • Located on the Ithaca College campus • Geographic commonalities emerge • Live feed of this project is streamed to website
Timeline (Sept. 2013 – Aug. 2014) • Planning – 3 months • Creating Documentary – 5 months • Building Website & App – 3 months • 1st Corkboard Installation – 1 month • Onwards: • Distributing Documentary • Website & App Upkeep • Nationwide Corkboards
Outreach Traditional Media • Posters • The Ithacan • Intercom • Phone-a-thon • In class announcements • Generated Word-of-mouth Social Media • Facebook • Twitter • Reddit • Tumbler • Instagram • terraFAMM’s App
Projected Outcomes • Reduce incidents of bullying • Become popular among our target audience • 70% reach at Ithaca College • 40% reach nationwide Assessment • Tracking of electronic media use • Record data from users • Place recorded data into visual forms for analysis • Randomly survey individuals • Conduct focus groups