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2013 TMUG Membership Survey. Summary of Results & Action Plan. Survey Overview. c onducted online via SurveyMonkey from July 31 to August 19, 2013 88 completed surveys 72% response rate (typical rate for membership organization is 5%-40% )
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2013 TMUG Membership Survey Summary of Results & Action Plan
Survey Overview • conducted online via SurveyMonkey from July 31 to August 19, 2013 • 88 completed surveys • 72% response rate (typical rate for membership organization is 5%-40%) • margin of error = +/- 5% at 95% confidence level
Who Are Our Members? • 54% men, 45% women • 90% live in WNC all year • 36% travel 10 min or less, 33% travel >20 min • 82% age 65 or over; 16% under age 65
TMUGgers’ Tech Profile Apple vs. Others Apple Devices Owned 74% are exclusive Apple users 72% have used Apple products for 5+ years (incl. 52% for >10 years) 84% own BOTH Mac & iDevice 73% iPad 68% desktop 55% laptop 51% iPhone 28% Apple TV 28% iPod touch 11% other iPod 9% iPad mini
We Heard You! Action Items: • Can everyone see & hear? Not always. • Is the meeting room comfortably heated & cooled? Not always. • Does the content meet your needs & interests? Not always.
What We’ve Done So Far • Changed layout to include classroom seating up front • Asked all presenters to use microphones • Assigned someone to monitor room temp & comfort & ask for feedback
What Remains To Be Done • Improve presentation content • Add greater variety of topics • Use additional presenters (not the same 1 or 2)
Biggest New Change! Establish a CONTENT Committee • Quarterly meetings to brainstorm ideas • Plan 3 months’ worth of topics in advance • Take pulse of membership for useful/interesting content