Effective use of voice mail by appointment setting services

1. Effective use of voice mail by appointment setting services Appointment setting services work on a fee and market products and services for businesses who wish to outsource this aspect of their organization. A dedicated team of outbound appointment setting is formed and then trained to become well versed with the product and service, intended target audience and the industry. However, many a times the telemarketer is faced with a challenge when the intended prospect isn’t available and the only option is to leave a message on voice mail. Many companies have voice mail to ensure that the key personal of the company can still receive messages even if they aren’t around at their desk. When this person returns to his desk he or she will usually play back all the recorded messages to catch up on things. Some of the messages may be extremely important whilst others may not be that urgent. The challenge for a telemarketer is to leave a message that catches attention of even the busiest person whilst he or she is in the process of hearing recorded messages that may be very important. Many outbound appointment setting ignore this aspect while imparting training to their staff and hence lose out on a great potential avenue to generate interest. According to them, voice mail is outdated and not in much use. Therefore they simply ignore the fact that if the prospect is not at his desk then there is no option other than leaving a voice mail. On the other side there are many appointment setting companies that lay a great deal of emphasis on this aspect during training as they firmly believe that the if the telemarketer is equipped with the art of leaving the right voice mail then you can expect to cash on a potential missed opportunity. The question is, what is the right way to leave an enticing voice mail and how to frame it in a manner that it catches attention and compels the prospect to revert back positively. A voice mail should be left only from the number on which you wish to receive the callback. If a telemarketer uses shortcuts and tries to use other phones then it could lead to a missed opportunity as the callback would go to an unattended phone. It is important to be professional and not create scenarios which can create an un-necessary hassle for the prospect. The introduction needs to be brief but very precise as well. Some appointment setting uk are so conscious about the fact that they are on voice mail that they tend to get pressurized and start rushing through the message and missing out on providing the most important bits of information. Trying to rush through the call also leads to their voice being unclear and their words being unintelligible. Clarity of communication is paramount and should not be compromised under any circumstances. The ideal voicemail message is the one which communicates the whole message in the briefest possible manner. This is an art that needs to be cultivated and practiced all the time. There is a very thin line between the perfect message and one that misses out on key information. The training given by appointment setting companies play a very important role in developing this aspect of a telemarketing agents skills. Keep your voice crisp and interested. A voice mail can be played and re-played many times. This leave a lot of scope for a prospect to sense any lack of interest on the telemarketing agents part. Chances of your call being returned are higher if your message conveys enthusiasm.

2. Try not to make any open ended statements or leave queries. The sole purpose of a voice mail is to entice the prospect to call back. An improper voice mail may end up giving the prospect the feeling that he will be flooded with questions if he calls back. It is important to keep your chin up as a telemarketer. Do not be disappointed if you do not get a call back. Call back and try again. There is no harm in being persistent. However maintain a sense of respect for the prospect at all times. They may be busy and hence may not have called back. These are just some general tips on how to maximize your chances of getting a prospect to call back and not miss out on even the slightest opportunity to convert calls.