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Loughborough Lightning

The 2011-12 season marked an exciting yet challenging phase for Loughborough Lightning. With a young and inexperienced team, performances varied throughout the year. Despite this, the franchise has committed to a four-year plan, fostering positive collaborations within the East Midlands region. Pre-match events garnered strong community engagement, leading to sell-out matches and good PR exposure, particularly via social media. The focus remains on enhancing match-day experiences and creating a clear development pathway for younger players as they strive for consistent on-court success.

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Loughborough Lightning

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  1. Loughborough Lightning 2011-12 season

  2. The 2011-12 Season • Franchise confirmed for the next 4 years • Season overview • Young, inexperienced team resulted in mixed performances. • Pre-match events in conjunction with the region worked very well • County, regional games etc. • Thank you to all, esp. Rosie & Val • Match day experience • Sell-out matches • Phase 1 vs. Phase 2 Differences • Good PR exposure • Especially through Social Media

  3. Thoughts going forward • Collaboration with the Region • Continued discussions with the East Midlands Region on further collaboration • Enjoyable match day experience for all the East Midlands Netball community • Building on the pre-match days for the younger players • Aspiration for the development pathway • Further collaboration moving forward • On-Court Performances • Consolidate the on-court performances • Aspiration to sell out every match! • Tenders for INTC • LL submitted an initial interest document

  4. www.loughboroughlightning.co.uk New branding for Loughborough Sport – watch out for it in the autumn across campus!

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