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Bridging the Rotary Racial Divide:   New Club Development Wallace A. Williams – PDG 6110

Bridging the Rotary Racial Divide:   New Club Development Wallace A. Williams – PDG 6110 F. Gray Carter – DGE 6800 - Ken Lee AG 6800, Lonnie Gauldin, Charlie Caswell. How to Bring Rotary to Areas that Need Rotary.

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Bridging the Rotary Racial Divide:   New Club Development Wallace A. Williams – PDG 6110

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  1. Bridging the Rotary Racial Divide:  New Club Development Wallace A. Williams – PDG 6110 F. Gray Carter – DGE 6800 - Ken Lee AG 6800, Lonnie Gauldin, Charlie Caswell

  2. How to Bring Rotary to Areas that Need Rotary

  3. Rotary needs to change its approach in order to penetrate communities and demographics where Rotary is missing.  Rotary can and should be a valuable partner in the work of any community or demographic group. This webinar reviews the stories of several groups where a different approach has yielded success.

  4. Our Panelists • Wallace A. Williams - PDG District 6110 • F. Gray Carter - DGE District 6800 • Ken Lee AG District 6800 • Lonnie Gauldin • Charlie Caswell

  5. Growth in Club Membership - KEY strategy ever Rotary year! • Methods: • New Clubs • Grow existing clubs with new members • Re-ignite former members

  6. Focus on new Clubs/Demographics • INTENTIONAL EFFORT • Must identify the right Rotarian to lead the effort • Must identify the right leader to be a new Rotarian and a catalyst

  7. Focus on new Clubs/Demographics • Choosing an underserved area or group takes time and persistence • Rotary Myths have to be neutralized • Focus for the new Club is to attract not recruit members • Be committed to the processMay take 6-12 months but often faster

  8. Focus on new Clubs/Demographics • Meetings, dues and programs need to fit the new Club!! • New Rotary guidelines have added tremendous flexibility • No sacred cows

  9. New Club story in Memphis • Rotary Family Youth Initiative Catalyst • Heavy Participation by Ministers in the community • District support and local Club support/"adoption and sponsorship"

  10. New Club story in Memphis • What is your story versus what happened/what is wrong • Must create visibility to draw interest/attention • Ask community to join in the effort to make a difference

  11. Questions/Comments/Thoughts

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