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Enhancing Boat Registration: Oregon's Pilot Program Insights

This document outlines the findings from Oregon's Boat Registration Pilot Program, which targeted 17,159 boat owners with expired registrations, of whom 40% also held fishing licenses. Key results and revenue analyses highlight the program's effectiveness and recommend its continuation along with annual reminders and updates to online systems. The Oregon State Marine Board (OSMB) aims to expand these efforts next year, and the Recreational Boating & Fishing Foundation (RBFF) plans to pilot similar initiatives in four additional states.

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Enhancing Boat Registration: Oregon's Pilot Program Insights

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  1. Other RBFF State Initiatives Stephanie Hussey November 6, 2009

  2. What We’ll Cover • Oregon Boat Registration Pilot Program

  3. Oregon Lapsed Boat Registration Pilot ProgramJoint Partnership

  4. Target Audience • 17,159 owners of boats with expired registrations • 40% of these lapsed boat registrants held fishing licenses

  5. Angler Remittance Form

  6. Non-Angler, Standard Form

  7. Non-Angler, 4-Color Form

  8. Oregon Pilot Program Results Registration Rates

  9. Oregon Pilot Program Results Lift Analysis

  10. Oregon Pilot Program Results Lift Analysis Overall

  11. Oregon Pilot Program Results Revenue

  12. Oregon Pilot Program Results Estimated Additional Revenue

  13. Oregon Pilot Program Results Revenue Estimated Additional Revenue

  14. Recommendations • Continue the lapsed boat registration program • Incorporate findings into regular, annual reminders • Incorporate findings into online registration systems

  15. Customer Service

  16. Next Steps • OSMB expanding upon program efforts next year • RBFF piloting programs in 4 more states next year

  17. Questions?

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