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Survey Research Results Sharon Gotter December 13, 2007

Survey Research Results Sharon Gotter December 13, 2007. Methodology - 2007 Survey. 600 interviews Field work late October, 2007 69 questions (including demographics) 16 minutes to complete each telephone interview ± 3.9% margin of error. Location of Respondents.

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Survey Research Results Sharon Gotter December 13, 2007

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  1. Survey Research Results Sharon Gotter December 13, 2007

  2. Methodology - 2007 Survey • 600 interviews • Field work late October, 2007 • 69 questions (including demographics) • 16 minutes to complete each telephone interview • ± 3.9% margin of error

  3. Location of Respondents

  4. Priority of Local Challenges

  5. Adjust Commute?

  6. Seriousness of Environmental Issues

  7. Pollution Terminology

  8. Familiarity with Daily Air Quality Information

  9. Familiarity with Daily Air Quality Forecasts

  10. Source of Daily Air Quality Info.

  11. Source of Daily Air Quality Info.

  12. TV Station Heard Daily Air Info.

  13. TV Station you Think of Daily Air Information

  14. Aware of Red or Orange Air Quality Days

  15. Has Daily Air Quality Caused Change in Behavior?

  16. Air Pollution in St. Louis

  17. Actions to Improve Air Quality

  18. Actions to Improve Air Quality

  19. Actions to Improve Air Quality

  20. Change Daily Habits ifRed or Orange Day

  21. Effects of Air Pollution on Health

  22. Effects on People with Respiratory Problems

  23. Statements about Air Pollution

  24. Statements about Air Pollution

  25. Primary Reason to Take Action

  26. Effect of I-64 shutdown on Air Quality

  27. Familiarity with Gateway Guide

  28. Questions?

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