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Commercial Banking ‘Our Vision and Strategy’ Video

Commercial Banking ‘Our Vision and Strategy’ Video Guide to Connecting CMB Team Talk Session 2010. CMB’s core strategy is to become the Leading International Bank Key Points on video: The opportunity of CMB’s right to win The importance of connectivity

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Commercial Banking ‘Our Vision and Strategy’ Video

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  1. Commercial Banking‘Our Vision and Strategy’ Video Guide to Connecting CMB Team Talk Session 2010

  2. CMB’s core strategy is to become the Leading International Bank Key Points on video: The opportunity of CMB’s right to win The importance of connectivity Focus and priorities for teams in local markets Central support for local markets The difference the strategy will make for HSBC people and customers

  3. “We’re in 88* countries and can provide an international service where a local regional player or a local domestic player often cannot. In most places we can pick up the phone to one of our colleagues; other banks simply cannot do that” * This refers to overall HSBC presence, CMB currently has dedicated presence in 64 countries and territories Discussion Point 1: Connecting the Group When do we ‘pick up the phone to one of our colleagues’ overseas? What is our experience when we do? How can we connect more effectively with our CMB and Group colleagues in other markets? What tools are we using to connect with our colleagues? What extra support do we need from the centre?

  4. “Our strongest right to win is connecting developed to emerging and there are now emerging market customers buying into the developed market as well. So having that strong base in both is what makes us different. “ Discussion Point 2: Connecting Emerging and Developed markets How can we leverage these capital flows? How does the depth of HSBC presence in specific markets assist us in others? What successes and examples do we have of this happening?

  5. “Where our strength comes from against the local competition is being able to link it up, let’s use our global scale and our expertise . We’ve got a bigger range of products and services than any one local bank” Discussion Point 3: HSBC’s global strength vs. our competitors Review/analyse our local competitors in the context of ‘international strength’. How does HSBC differ? Review/analyse our local competitors in the context of ‘products & services’. How does HSBC differ? What opportunities are there to use HSBC’s global scale and product range with our domestic customers?

  6. “We have the capability of being the winners in this but it’s all about execution. Relationships, customers, connectivity and consistency are what’s going to make us the winners going forward” Discussion Point 4: Delivering the CMB promise to our customers Focusing on the key points in this statement and taking action away from this session: • Relationships – How can we further improve our internal relationships with product partners and CMB colleagues in other markets? • Customers: Where and how can we further develop our existing customer relationships? • Connectivity: Better connectivity will develop more international business. How do we achieve better connectivity? • Consistency: How do we achieve greater consistency in taking the CMB proposition to our customers

  7. Further Discussion Discussion Points: Use this space to enter other discussion points about the subjects covered in the video relevant to your market

  8. Feedback Please give us your feedback on the video itself or ideas generated from this Team Talk session by email to David C JOHNSTON/CMB APH/HBAP/HSBC Relevant feedback will be shared with CMB Leadership and best of content will be shared with your CMB colleagues on the new Global CMB intranet.http://cmb.global.hsbc/cmb/cmbhome.nsf/

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