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Traffic Building

Traffic Building. SEO: Search Engine Optimization. Taken from keywordindex.com (Google tools). Continued:. Taken from wikinvest.com. SEO. Continued:. SEM/PPC. PPC: Pay Per Click. SEO. PPC. Online PR:. Screenshots: of JD SPORTS website. Continue:. Search marketing activities

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Traffic Building

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Presentation Transcript

  1. Traffic Building

  2. SEO: Search Engine Optimization Taken from keywordindex.com (Google tools)

  3. Continued: Taken from wikinvest.com

  4. SEO Continued: SEM/PPC

  5. PPC: Pay Per Click SEO PPC

  6. Online PR: Screenshots: of JD SPORTS website.

  7. Continue: • Search marketing activities • Brand engagement activities • Buzz-building activities

  8. Partner Affiliate: • Link Building • Affiliate Marketing • Online Sponsorship

  9. Advertising: • Brand and traffic awareness • Ads

  10. Email: • Effective online communication method • Email marketing • List building options

  11. Viral: • Viral marketing

  12. Offline: • Offline communication

  13. Customer monitoring: • Customers are monitored through surveys and questionnaires. This makes the information given to the organisation personal as the customer is giving there own feedback and their personal opinion.

  14. Research and Planning: • Over the last decade, Planning Practice & Research (PPR) has established itself as the source for information on current research in planning practice.

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