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Video 101: Shoot, edit and publish. Craig Adolphe. Today’s goal. Not to teach you everything Tools to get started Prepare you to experiment. Shoot. Types of shots Interview B-shots Framing an interview Rule of thirds Pick the right background Make sure you have good lighting
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Video 101:Shoot, edit and publish Craig Adolphe
Today’s goal • Not to teach you everything • Tools to get started • Prepare you to experiment
Shoot • Types of shots • Interview • B-shots • Framing an interview • Rule of thirds • Pick the right background • Make sure you have good lighting • Hide your microphone • Adjust settings: focus, aperture, brightness, sound levels • B shots: Make the most of the medium • Tell a visual story
Equipment • Camera • Stands • Microphone
Cameras DSLR camera Mobile phone Video camera
Stands Tripod Gimbal Phone mount
Microphones Lapel mic Shotgun mic
Edit • Conventions • Starting strong with a ‘visual lede’ • Use your B shots to cover edits • Title, credits • Process • Layout and cut interview • Trim down B shots • Assemble • Layers • 1) Primary video • 2) B shots • 3) Titles/effects • Audio layers • 1) Interview/primary audio • 2) Music • Edit to the publication platform • Online videos, particularly ones for distribution on social media, should start strong
Publish • Platforms for publication • Facebook • YouTube • Things to consider • Headline • Photo still • Metadata • Subtitles • Things to remember as you publish • What’s your goal with this video? • What type of content are you publishing?
Picking the right still “Propagandhi on Trump as a symptom”
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Picking the right still “Sam Seder for Senate”