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Dunamis Solutions: A Comprehensive Overview of Our Digital Marketing Journey

This final report highlights the establishment and growth of Dunamis Solutions, a digital marketing agency aimed at helping new businesses navigate online marketing. Founders Andrew Tsionas and Richard Bowen recognized a gap in support for startups and created a company offering services like web design, social media marketing, and content development. Our journey included a successful virtual trade show, an under-budget approach, and valuable lessons on outsourcing and collaboration. We aim to empower business owners with full-service online marketing solutions across Canada.

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Dunamis Solutions: A Comprehensive Overview of Our Digital Marketing Journey

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  1. Dunamis Solutions - Final Report Andrew Tsionas Richard Bowen

  2. www.DunamisSolutions.ca

  3. Dunamis Brochure

  4. Dunamis Flyer

  5. Dunamis Twitter

  6. Dunamis Virtual Trade Show • Don’t forget to visit our virtual trade show! • At the end of the link change the booth ID to L2 to visit our booth! http://sim-u.com/tradeshow.php?tradeshowID=19&boothID=(L2)

  7. Services That Dunamis Offers • Content Development • Social Media Marketing • Data Entry • Web Design and Web Development • Print Design

  8. Why did we choose this specific $100 business? • Well firstly we recognized that we should throw both legs through the door and start our own company at this age – the support was behind us • We found that there was a need for new businesses to get onto the right path with their online marketing • Richard wanted to expand his knowledge with sales • Andrew wanted to expand his network of professionals in different industries and what better way then to create a marketing company that gather clientele throughout different industry

  9. Activities • I. Design and develop website – with content • II. Include a portfolio on our landing page • III. Create documents for every service we offer that will lay out their strategy process breakdown • IV. Create online payment options so payments will be automated • V. Social media marketing infrastructure and plan i.e. Twitter, Facebook, LinkedIn • VI. Create a web design and web development planner to help us in the “design” process • VII. Create promotions • VIII. Create an extensive prospect list • IX. Monitor website traffic through Google Analytics • X. Design a Flyer and Brochure – used towards Virtual Trade Show • XI. Be part of a Virtual Trade Show and had our own successful booth • XII. Meet with professionals in the field as well as got introduced to their Marketing software – manipulated their process and made it bigger, better, and easier • XIII. Gather Digital Marketing contractors to outsource work to

  10. What Would The End Product Be? • A company that will allow new business owners to get full-service online marketing done ‘truly’ in Canada. • A sustainable company that will allow the ability to employ others as well as give Dunamis the opportunity to invest into further ideas.

  11. What Was Our Final Budget? • It was supposed to be $100 however we allowed ourselves to over to a maximum $250 • $10 for our domain (annual) • $50 for our web-hosting (annual) • $55 for our website (design & dev) • $30 for our business cards • $20 for recent content for website • = $165.. STILL UNDER BUDGET!

  12. GAANT Chart

  13. What Did We Learn? • DON’T BE AFRAID TO ASK FOR HELP! • Outsourcing is the way to go • Not everybody wearing a suit is a pretentious… person • How to use the true value of WordPress – not the blog but the actual content management system at www.WordPress.org (not www.WordPress.com for blogs) • A promising idea that is supported by an organized plan is an essential foundation of a successful business – however, the work needed to turn this idea into a viable endeavor is the real challenge any budding entrepreneur has to deal with • On an unrelated note, “Content is KING!” (in the industry we’re in) and “Never invest on speculation!” - Bill Gates and Warren Buffett quotes

  14. What Is Next With Dunamis? • It’s time to sell... • Foundation for this promising endeavor has been laid but we both came into it recognizing that we wanted to invest into knowledge rather than a career • Our professional advisor had hired Andrew and Richard realized he did not want to be part of the Digital Marketing industry • In the sale it will include: extensive list of prospects, custom website, process breakdown for each service, contractors if you’d need to outsource the work, ALL marketing materials we designed and developed • If we don’t transfer the data and information to Troon Technologies (company Andrew joined) then expect Dunamis Solutions to be on sale at Flippa.com in the near future • The domain name and web hosting will not be included in the sale

  15. Also… • If you are still looking for anything Digital Marketing contact Andrew at andrew.tsionas@gmail.com • And thanks for listening – enjoy your winter break

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