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Join us for the Euroconference 2013, where we explore the essential skillset of association leaders and the expectations of European trade associations. Discover the rising trend of appointing lobbyists as leaders, whose unique skills help in managing industry reputation, creating favorable trading conditions, and demonstrating ROI for membership. Learn about key leadership areas, personality traits, and attributes that drive effective association leadership. Enhance your organization's positioning and your career prospects. For more details, visit ellwoodatfield.com/euroconference.
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EUROCONFERENCE 2013 Association Leadership 25 April 2013
What is the essential skillset of an association leader and what are European trade associations looking for in their leaders? Trends?
A clear and growing trend…Associations appointing lobbyists as leaders Why is this? Lobbyists naturally have a skillset suited to achieving a trade association’s objectives. These objectives being: • Managing reputation for the industry • Creating favorable industry wide trading conditions • Demonstrating ROI for membership fees
Key skills for association leaders “The leader must aim high, see big, judge widely...” Charles de Gaulle
5 knowledge areas for association leaders “A genuine leader is not a searcher for consensus but a molder of consensus.” Martin Luther King, Jr.
6 personality traits for association leaders “I suppose leadership at one time meant muscles; but today it means getting along with people” Mahatma Gandhi
7 attributes for association leaders “A leader takes people where they want to go. A great leader takes people where they don't necessarily want to go, but ought to be.” Rosalynn Carter
What leadership skills can do for you and your organisation • Position your association as the ‘go to’ subject authority for EU decision makers • Increase and maintain your industry’s reputation • Enhance your career prospects
To download this presentation visit:ellwoodatfield.com/euroconference For more information please contact: Gavin Ellwood M: +44 (0)7768 927 209 E: gavin@ellwoodatfield.com ellwoodatfield.com @ellwoodatfield.com ellwoodatfield.com