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Chapter 7 Strategic alliances and networks

Chapter 7 Strategic alliances and networks. Figure 7.1 The tangled web of alliances between car manufacturers Source: FT.com, 4 May 2010. Table 7.1 Assembling the component parts to make an iPhone. 圖 7.1 IBM 用以強化企業策略的聯盟關係. 策略聯盟的形式 ( 續 ). 創新網絡 (Innovation networks). 策略聯盟的形式.

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Chapter 7 Strategic alliances and networks

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  1. Chapter 7Strategic alliances and networks

  2. Figure 7.1The tangled web of alliances between car manufacturers Source:FT.com, 4 May 2010.

  3. Table 7.1Assembling the component parts to make an iPhone

  4. 圖7.1 IBM 用以強化企業策略的聯盟關係

  5. 策略聯盟的形式(續) • 創新網絡(Innovation networks)

  6. 策略聯盟的形式 • 針對聯盟協同活動的研究提供了許多定義，共分為六種聯盟形式： • 授權 • 供應關係 • 合資 • 協同作業 • 研發聯盟 • 產業聚落 • 創新網絡

  7. Table 7.2Reasons for entering a strategic alliance Source:D.A. Littler (1993) ‘Roles and rewards of collaboration’, in Tidd, J., Besant, J. and Pault, K. (eds) (2001) Managing Innovation, Wiley, Chichester, p. 51; P.S. Chan and D. Heide (1993) Strategic alliances in technology: key competitive weapon, Advanced Management Journal, Vol. 58, No. 4, 9 –18; A. Harney (2001) Ambitious expansion loses its shine: analysts change their tune about Sony’s dreams and begin to count the costs of the new mobile phone alliance with Ericsson, Financial Times, 2 October; R. Budden (2003) ‘Sony-Ericsson seeks success with new phones’, FT.com, 3 March.

  8. Figure 7.2The process of forming a strategic alliance

  9. Table 7.3Types of trust

  10. Table 7.4Main risks identified in the literature Source:Adapted from Quélin, B. and Duhamel, F. (2003) Bringing together strategic outsourcing and corporate strategy: outsourcing motives and risks, European Management Journal, Vol. 21, No. 5, 647– 61.

  11. Figure 7.3Prisoner’s dilemma

  12. Figure 7.4The repeated game

  13. Table 7.5DVD performance details

  14. Table 7.6Studios supporting HD DVD and Blu-ray

  15. Table 7.7Interlinkages and networks between firms

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