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Join us for an enriching guest speaker series featuring industry leaders in e-commerce and digital marketing. Learn from experts such as Dr. UnGab of HealthCare E-commerce, Jake Fuller from Saddlecreek Logistics, and social media guru Thomas Yang. This course offers valuable insights into e-tailing, B2B and mobile commerce, alongside lessons in negotiation and professional development. Participate in lectures from case studies related to major brands like Wal-Mart, Dell, and Facebook. Elevate your understanding of the digital marketplace through engaging discussions and practical advice.
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Guest Speakers • Dr. UnGab- HealthCare Ecommerce • Jake Fuller- Saddlecreek Logistics • Ryan Blystone- Univ. SD Facebook • Jordan Baltimore- Oyster Digital • Drew Hall- Ecommerce Entrepreneurship • Patrick Simon- Web Designer • Thomas Yang – Social Media • Lauren Pawell- Bixamedia
Chapter Cases • Yazed – Beijing Olympics • Mohamed – Dell • Shelby – EBAY • Brianna – Wal-Mart • Kyle – Dot-Com • Cassandra – Boeing • Andrea – Hong Kong Gov. • Rachel – Cisco Systems • Daniel – Wine Makers • Kyle – Lion Foods • Melissa – YouTube • Billy – Netflix • Marina – Johnson & Johnson • Jasmine – 1800flowers.com • Christian – Pay-per-view • Lauren – Facebook • Katherine – Travelocity
Chapter Lectures • Overview of Ecommerce • E-Tailing • B2B Ecommerce • Mobile Commerce • Social Commerce • Cloud Computing • RFID
Refection • Guest Speakers • Twice a week course • A chapter a week • More Case Lectures • Assignments • 3 tests • What else?
Advice • Negotiate your salary • Ask Questions • Go beyond what is expected • Flip side… don’t be afraid to say No…
Thank you • It was really nice spending my Tuesday evenings with you. • Its really nice to teach seniors, more like seminar course as oppose to a required course