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Engaging Youth Voters: Overcoming Barriers and Boosting Participation

This lecture delves into the reasons why young people often abstain from voting and emphasizes strategies for enhancing youth engagement in the electoral process. It discusses life cycle influences, registration barriers, and the impact of generational events. Notable points include the "cycle of mutual neglect," immediate gratification in volunteering, and the effectiveness of initiatives like Rock the Vote. The lecture also highlights case studies from select states (CO, IA, NV, NM, OR, WI) that successfully mobilized young voters, demonstrating effective outreach and strategic partnerships.

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Engaging Youth Voters: Overcoming Barriers and Boosting Participation

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Presentation Transcript

  1. GOVT 312: Parties and Campaigns Lecture 10: Youth Engagement

  2. Why Young People Do Not Vote • Life cycle • Registration/absentee voting barriers • No great generational event to spur long-term youth engagement • Period effects • No issues, “the cycle of mutual neglect” • Want the immediate gratification of volunteering • Parents don’t vote

  3. Did Rock the Vote Work? • Peripheral voters, such as young people, are more energized to vote in a high turnout election. • Was RTV effective in 1992 or did it catch a wave? • Is RTV cost efficient? • What is the most effective way to mobilize voters? What is the difference between RTV and PIRG? • How about young people not in college?

  4. 2004 PIRG Strategy • Select states (CO, IA, NV, NM, OR, and WI) based on criteria: • Density of youth population • Likely media attention • Voter registration rules • Voter lists • Organizational capacity • Build partnerships (including RTV) • Voter registration drives on campuses, but also movie theaters, bars, and where young people are • Build database of contacts • GOTV

  5. Did PIRG’s Strategy Work? • Where they were active in Iowa, turnout increased between 2000 and 2004 among 18-24 year olds by 76.11% • According to the census, turnout increased between 2000 and 2004 among CVAP 18-24 year olds from 36.1% to 41.9%, or by 16.1%.

  6. Future Reforms • Early voting polling places on campus • Polling places on campus • Voter registration drives for freshmen • Remove registration barriers • Educate people about their voting rights • Relax absentee voting laws

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