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Our group consists of two members, Shifat Ibne Anwar and Samsia Tuz Sarowar, who are excited to discuss the Definition of SWOT Analysis. A SWOT analysis is a strategic planning tool that generates valuable insights into how an organization can align its goals and capabilities with its social environment. It identifies internal strengths and weaknesses, as well as external opportunities and threats. By assessing these factors, organizations can enhance their strategic positioning and improve overall performance. Join us as we delve deeper into this essential analysis framework.
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ABOUT US We have a group Our group consisting with two members SHIFAT IBNE ANWAR ID:2007210000093 & SAMSIA TUZ SAROWAR ID:2007210000789
Definition of S.W.O.T Analysis • A SWOT analysis generates information that is helpful in matching an organization or group’s gaoal,programmes and capacities to the social environment in which it operates. • Factors internal to the firm usually can be classified as strengths (s) or weaknesses (w) and those external to the firm can be classified as opportunities (o) or threats (t). • It is an instrument within strategic planning.
Evaluation an Organization Strengths • A skill or capability that enables an organization to conceive of and implement its strategies. • Positive tangible & intangible attributes, internal to an organization. They are within the organizational control. • It also refer to the present condition that define an advantageous market position or a current situational condition.
Common strengths Distinctive strengths SWOT analysis divides organizational strengths into two categories
Common strengths • A skill or capability held by numerous competing firms. Distinctive strengths • The practice of duplicating another organization’s distinctive competence and thereby implementing a valuable strategy.
Next 3 parts of this topic will be discussed by SAMSIA TUZ SARWARID 2007210000012
Evaluating an Organizational opportunities and threats • Organizational opportunities An area in the environment that, if exploited, may generate higher performance. • Organizational threat An area in the environment that increases the difficulty of an organization’s achieving high performance.