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Discover effective strategies for raising awareness and promoting health through collaboration in your community. Our HOPE Program highlights the importance of partnerships, community connections, and credibility in executing successful health initiatives. Learn how tapping into existing networks, providing consistent education, and engaging with your audience can enhance outreach efforts. From hosting health fairs to utilizing free advertising, we share practical tips that ensure your message reaches those who need it most. Join us in celebrating health awareness and empowerment!
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CollaborationforAwareness Raising A Cause for Celebration St. Elizabeth Healthcare A HOPE Program
KEYS TO OUR SUCCESS • Collaboration • Community Connection • Credibility • Consistency
COLLABORATION • Tap into Existing Partnerships, Consortiums, Coalitions—No need to reinvent the wheel! • Work with both groups & individuals. • Identify each partner’s key strengths, assets, gifts. • Ask existing partners to spread the word to their contacts.
COMMUNITY CONNECTION • Become well-known in your community. • Provide community education often. Even one or two people can become a “speakers bureau.” • Take advantage of “free” advertising i.e. church bulletins, flyers, public service announcements, community newsletters. • Go where your target audience “hangs out” i.e. Wal-Mart, Family Dollar Stores, Laundromats, Senior Centers, churches. • Ask for what you need.
CREDIBILITY • Clearly state your affiliations/collaborations, including Avon, on all printed materials. • Site your guidelines on flyers, ads, etc. “American Cancer Society/American College of Radiology recommends annual mammography. . .” • Align your goals with state or national plans, and say so. “A HOPE Program goals support the 2010 Kentucky Cancer Action Plan of the Kentucky Cancer Coalition.”
CONSISTENCY & CONTINUITY • Annual planning is essential. • Make every effort to schedule events at the same time yearly, quarterly, monthly. • Let clients and other agencies know when you’ll be back. • When appropriate, list several dates on one flyer, ad or article so women know their options. • Clearly state follow up procedures and name of person responsible when possible. • Become known as a resource.
COMMUNITY HEALTH FAIR Mr. Kroger Grocery Bag next to Avon Banner
COLLABORATION WITH OUR KENTON COUNTY HEALTH DEPARTMENT Donna & Maggie register women for mammography & GYN exams.
YOU CAN’T MISS ESTHER ON THE ROAD! Health Department NP and St. E Tech
THANK YOU! QUESTIONS?