Raising tourism awareness

1. Raising tourism awareness IsoraEnríquezO´Farrill PhD

2. Aims The lesson reviews the language used for • dealing with responsible tourism awareness, and • the language used by tour guides and clients.

3. KINDS OF HOLIDAYS 1.Self-catering 2. Safari 3. Cruise 4. Package tour 5. Home stay 6. Weekend break 7. Winter sports 8. Special interest

4. Language focus Compound Words, In English we can use nouns as adjectives. Water sports , adventure holidays , caravan park , travel information center, or winter sports holiday,

5. BRITISH ENGLISH AMERICAN ENGLISH Driver´s license Downtown Subway Parking lot Flat Line Gas Driving licence City centre Underground Car park Puncture Queue Petrol

6. Driving around the city Most tourists upon their arrival to their destination country, usually board a coach to be transferred to their hotels. Tourist coaches are usually very colorful and a driver and a tourist guide make the trip to the hotel as charming as possible. • But traveling by coach is not the only way tourists have; they can also take advantage of the taxi service to move where they want to go. The communication of taxi drivers with potential clients is very important.

7. Useful phrases • I want to do a round trip to the Hemingway Marina • Can we take the Malecon ride? • I want to do a City Tour. • Do you charge by the hour or by the meter? • What do you suggest I should see?

8. Language Focus: Apostrophe s Tourist: How long does it take to the airport? Driver: An hour´s drive Tourist: How long does it take to the mountains? Driver: Two days´ journey.

9. Language Focus: Apostrophe s Tour agent: What do you want to book? Tourist: A month´s holiday to Cuba Tourist: How long does it take to get to Central Park? Driver: Five minutes´ walk.

10. Language Focus: Apostrophe s The ´s or s´can be used in expressions of time with numbers. But in expressions beginning with a, the, or a possessive and followed by a number, the first noun is singular.

11. Language Focus: Apostrophe s But in expressions beginning with a, the, or a possessive and followed by a number, the first noun is singular. - The tour includes atwo-day expedition to the caves. - Thethree-day journey was boring. - Thethirty-mile hike over the mountains was exhausting.

12. Where would you suggest him/her to go? Havana Trinidad Viñales Santiago de Cuba Santa Clara Havana

13. Think about this: 1. Why do people come to our country? 2. What do they do when they are here? 3. What could be the negative impact of tourism?

14. Can you think about any negative impact of tourism in: • Historic sites • Beaches and the coastline • Wildlife • The host's community culture

15. Possible negative impacts • Historic sites Too many tourists will inevitably damage the places they visit. • Beaches They can be polluted with rubbish. • Wildlife Noise frightens wildlife and people still pick rare wild flowers or damage the woods. • The host's community Traditional way of life and cultural values become devalued if they are changed to please the tourists.

16. What can we do? Tick the possible initiatives • Restrict access to sites of interests.___ • Set up conservation areas.___ • Build a replica site for tourists to visit.__ • Raise public awareness of environmental issues.___ • Keep tourists only in hotels.___ • Keep local culture without any change to favor tourists.___

17. What can we do? Tick the possible measures • Restrict access to sites of interests. √ • Set up conservation areas.√ • Build a replica site for tourists to visit.__ • Raise public awareness of environmental issues.√ • Keep tourists only in hotels.___ • Keep local culture without any change to favor tourists.√

18. What do tourists do in a new city ? • They will go on a city tour. • They will do sightseeing. • Visit historical sites.

19. historical: vs historic: pertaining to history famous in history, significant - Tourists visit different historical sites -The Cuban Revolution is a historic event.

20. Completethe talk with words from the list . - good morning - morning • late - early • begin - beautiful • stop this morning - ugly • guide book - say • wonder - map • there - is

21. Completethe talk. Ted: Wait for me, wait , wait for me, wait for me. Hi. Good_______. Isn't it a ______ day? Sorry I'm ______, everyone. I couldn't find my _________. Driver: Well, now that we're ______ here, we can _______. Our first _____ _____ _____ will be Stanley Park. Stanley Park is _______ of the most______ places in Vancouver…

22. Completethe talk. Ted: Sorry. Did you___ Stanley Park? I ______ where Stanley Park ___ . _____ must be a _____ in here somewhere.

23. This is the talk. Ted: Wait for me, wait , wait for me, wait for me. Hi. Good morning. Isn't it a beautiful day? Sorry I'm late, everyone. I couldn't find my guide book. Driver: Well, now that we're allhere, we can begin. Our first stop this morning will be Stanley Park. Stanley park is oneof the most beautifulplaces in Vancouver…

24. This is the talk. Ted: Sorry. Did you say Stanley Park? I wonderwhere Stanley Park is. There must be a map in somewhere.

25. Indirect questions. Asking for information Change these sentences to indirect questions Begin with Could you tell me….? or Do you know…? • What time does the tour end? Could you tell me what time the tour ends. • Where is Viñales Valley? • Where do the come from? • How far are we from the hotel?

26. What time does the tour end? Could you tell me what time the tour ends. • Where is Central Park? Do you know where Central Park is? 3. Where do the orchids come from? Could you please tell me where the orchids from? 4. How far are we from the hotel? Do you know how far we are from the hotel?

27. Brochure language: descriptive language and adjectives • The seaside resort has all the ingredients for a perfect summer holiday. • Its major attraction is a long, wide beach of soft, gentle shelving sands. East you can find a picturesque view of the mountains. • With its marvellous beach, idyllicharbour and many magnificent seafood restaurants it the perfect place to rest.

28. Planning the brochure Complete the chart about your hometown or city

29. SAMPLE ADVERTISING SundayAugust 8 Join us on a day trip to Hemingway Museum Scenic trip from Old Havana, to the outskirts of Havana, Lunch at Las Terrazasrestaurant in Cojimar, the town of the Old man and the Sea. See the place where the British troops invaded Havana in the 18th century. 26.00 CUC per pax. See Eetu at reception for tickets

30. Design a poster for the tourists in which the information below is advertised. Include the description of a place. Saturday's guided tour of the city. Make it as appealing as you can. Be sure you include the following information. Leave 9 am from hotel, return 6.30 pm Cost $25 CUC per person, visit park, mountains, foothills, etc. Swim at the river/beach. Lunch included,

31. Summary The lesson dealt with the language used for • dealing with responsible tourism awareness, and • the language used by tour guides and clients.

32. What comes next in the course? • Cultural issues of English speaking countries • Reviewing and summarizing • Self evaluation • Closing

33. INVITATION To meet the TV teachers Date: Friday, May 20, 2011 Time.: 3.00 pm Place: Faculty of Languages, Ciudad Escolar Libertad